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Company No. 05867605 · Incorporated 5 Jul 2006

Fluid Branding Limited

Registered name: FLUID BRANDING LIMITED

Part of Brand Revolution UK Limited group

Fluid Branding Limited made £27.2m revenue and £474k profit in the year to 31 Jul 2023.

Fluid Branding Limited’s revenue grew 3% to £27.2m in the year to 31 Jul 2023, with £474k profit and 135 employees. The company is classified under “advertising agencies” and is based in ST. Austell; we hold 2 years of its filed accounts.

Full P&L filedSection M · Professional, scientific and technical activitiesSIC 73110Advertising agencies
Status
Active
Location
ST. Austell, South West
Age
20 yrs · since 2006
Type
Private Limited Company

Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently. From the filing: “Fluid Branding Holdings Limited”

Latest accounts · year to 31 Jul 2023

Key figures

Capital-light
Revenue
£27.2m
Growth ▲3.2%
Profit
£474k
Growth ▼34.1%
Profit margin
1.8%
Gross 33.4%
Employees
135
Change ▲13.5%
Profit / employee
£3.5k
Revenue/employee £201k
Profitable streak
2yrs
Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

2 filed years

Financial history

Multi-year financials, oldest to newest
Year to31 Jul 202231 Jul 2023
DisclosureFull P&LFull P&L
Profit & loss
Revenue (turnover)£26.3m£27.2m
Cost of sales£18.5m£18.1m
Gross profit£7.8m£9.1m
Profit before tax£909k£538k
Profit after tax£720k£474k
Profit (best available)£720k£474k
Staff costs£3.8m£4.8m
Employees (average)119135
Ratios
Profit margin2.7%1.8%
Gross margin29.7%33.4%
Revenue per employee£221k£201k
Profit per employee£6k£3.5k
Growth (year on year)
Revenue growth—▲3.2%
Profit growth—▼34.1%
Headcount growth—▲13.5%
Balance sheet — indirect signals, not revenue
Cash at bank£533k£524k
Net assets£2.7m£2.4m
Fixed assets£328k£427k
Current assets£9.4m£9.9m
Debtors£4.4m£3.9m
SourceAccounts · bulk data Mar 2024Accounts · bulk data Mar 2024
Derived from the latest filing

How the business works

Profit margin
1.8%
Profit ÷ revenue.
Gross margin
33.4%
Gross profit ÷ revenue. High for software and services.
Revenue per employee
£201k
Revenue ÷ average employees.
Profit per employee
£3.5k
Profit ÷ average employees.
Cash conversion
—
Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue
1.6%
Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue
—
Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue
14.2%
Money owed by customers. Low = customers pay quickly.
Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets
▼13%
Now £2.4m
Cash at bank
▼2%
Now £524k
Headcount
▲13%
Now 135
Deferred income
—
Now —
Fixed assets
▲30%
Now £427k
Corporate ownership

Group structure

Ownership chain

  1. Brand Revolution UK Limitedultimate parent75–100%
  2. Fluid Branding Limitedthis company

Bands show the share of ownership each company holds in the one below it.

Subsidiaries (2)

From the Persons with Significant Control register (corporate controllers only).

Same industry, similar size

Similar profitable businesses

Industry benchmarks →

Sources

Latest figures from accounts for the year to 31 Jul 2023 (profit £474k), from the Companies House accounts bulk data published Mar 2024. Spotted an error? Request a correction.

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.