Mediaplus UK (London) Ltd
Registered name: MEDIAPLUS UK (LONDON) LTD
Part of Serviceplan Group UK Ltd. groupMediaplus UK (London) Ltd made £121m revenue and £3.1m profit in the year to 31 Dec 2024.
Mediaplus UK (London) Ltd’s revenue grew 31% to £121m in the year to 31 Dec 2024, with £3.1m profit and 95 employees. The company is classified under “advertising agencies” and is based in London; we hold 4 years of its filed accounts.
- Status
- Active
- Location
- London, London
- Age
- 44 yrs · since 1981
- Type
- Private Limited Company
Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 Dec 2021 | 31 Dec 2022 | 31 Dec 2023 | 31 Dec 2024 |
|---|---|---|---|---|
| Disclosure | Full P&L | Full P&L | Full P&L | Full P&L |
| Profit & loss | ||||
| Revenue (turnover) | £64.7m | £78.5m | £92.2m | £121m |
| Cost of sales | £56.5m | £68.4m | £80m | −£108m |
| Gross profit | £8.2m | £10m | £12.2m | £12.8m |
| Operating profit | £121k | −£255k | £2m | £1.3m |
| Profit before tax | £122k | −£232k | £2.2m | £1.8m |
| Profit after tax | £94.1k | −£156k | £1.9m | £3.1m |
| Profit (best available) | £94.1k | −£156k | £1.9m | £3.1m |
| Staff costs | £4.5m | £5.8m | £6.3m | — |
| Employees (average) | 73 | 90 | 96 | 95 |
| Ratios | ||||
| Profit margin | 0.1% | −0.2% | 2% | 2.6% |
| Gross margin | 12.7% | 12.8% | 13.3% | 10.6% |
| Revenue per employee | £887k | £872k | £960k | £1.3m |
| Profit per employee | £1.3k | −£1.7k | £19.3k | £33k |
| Growth (year on year) | ||||
| Revenue growth | — | ▲21.2% | ▲17.5% | ▲31.3% |
| Profit growth | — | ▼265.9% | — | ▲69.2% |
| Headcount growth | — | ▲23.3% | ▲6.7% | ▼1% |
| Balance sheet — indirect signals, not revenue | ||||
| Cash at bank | £12.6m | £17.9m | £18m | — |
| Net assets | £3.3m | £3m | £4m | — |
| Fixed assets | £287k | £448k | — | — |
| Current assets | £26.4m | £33.5m | £34.4m | — |
| Debtors | £13.1m | £15m | £14.8m | — |
| Deferred income | £221k | £340k | £327k | — |
| Source | Accounts · bulk data Jan 2024 | Accounts · bulk data Jan 2024 | FullAccounts · bulk data Sep 2024 | Accounts · bulk data Oct 2025 |
How the business works
- Profit margin
- 2.6%
- Profit ÷ revenue.
- Gross margin
- 10.6%
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £1.3m
- Revenue ÷ average employees.
- Profit per employee
- £33k
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- —
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- —
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- —
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- —
- Now —
- Cash at bank
- —
- Now —
- Headcount
- ▼1%
- Now 95
- Deferred income
- —
- Now —
- Fixed assets
- —
- Now —
Group structure
Ownership chain
- Serviceplan Group UK Ltd.ultimate parent75–100%
- Mediaplus Group UK Ltd75–100%
- Mediaplus UK (London) Ltdthis company
Bands show the share of ownership each company holds in the one below it.
Sister companies (6)
- Mediaplus Connect LtdRev. £2.9m · Profit £918k
- Running Total LimitedRev. £2.7m · Profit £454k
- Mediaplus Production LtdRev. — · Profit −£1.7k
- The Behave Consultancy Ltd.Figures not disclosed
- The Behavioural Planning Agency LimitedFigures not disclosed
- Total Media International LimitedFigures not disclosed
From the Persons with Significant Control register (corporate controllers only).
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Sources
Latest figures from accounts for the year to 31 Dec 2024 (profit £3.1m), from the Companies House accounts bulk data published Oct 2025. Spotted an error? Request a correction.
Updated from Companies House on 12 Oct 2026
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.