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Company No. 10852718 · Incorporated 6 Jul 2017

Golf Holidays Direct Limited

Registered name: GOLF HOLIDAYS DIRECT LIMITED

Part of Sports Tours International Limited group

Golf Holidays Direct Limited made £19.9m revenue and £176k profit in the year to 31 Mar 2025. read from filing text

Golf Holidays Direct Limited’s revenue was £19.9m in the year to 31 Mar 2025, with £176k profit and 29 employees. The company is classified under “business and domestic software development” and is based in Warrington; we hold 3 years of its filed accounts.

Full P&L filedSection J · Information and communicationSIC 62012Business and domestic software developmentSIC 79110Travel agency activities
Status
Active
Location
Warrington, North West
Age
9 yrs · since 2017
Type
Private Limited Company

Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently. From the filing: “During the period, the company had a change in control.”

Latest accounts · year to 31 Mar 2025

Key figures

Capital-lightCash flow filed
Revenue
£19.9m
Growth —
Profit
£176k
Growth —
Profit margin
0.9%
Gross 17.1%
Employees
29
Change —
Profit / employee
£6.1k
Revenue/employee £686k
Profitable streak
3yrs
Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

3 filed years

Financial history

Multi-year financials, oldest to newest
Year to31 Oct 202231 Oct 202331 Mar 2025
DisclosureFull P&LFull P&LFull P&Lread from filing text
Profit & loss
Revenue (turnover)£7.2m£15.6m£19.9m
Cost of sales£6.3m£14.3m£16.5m
Gross profit£880k£1.3m£3.4m
Operating profit£301k£635k£271k
Profit before tax£298k£634k£184k
Profit after tax£272k£492k£176k
Profit (best available)£272k£492k£176k
Staff costs—£622k£1.4m
Employees (average)182729
Ratios
Profit margin3.8%3.2%0.9%
Gross margin12.2%8.4%17.1%
Revenue per employee£401k£576k£686k
Profit per employee£15.1k£18.2k£6.1k
Cash conversion—−27.5%−1392%
Growth (year on year)
Revenue growth—▲115.8%—
Profit growth—▲80.9%—
Headcount growth—▲50%—
Balance sheet — indirect signals, not revenue
Cash at bank£206k£257k£3.5m
Net assets£326k£818k−£2.4m
Fixed assets£20k£29.7k£65.7k
Current assets£1.5m£7.7m£9.3m
Debtors£1.3m£7.4m£5.8m
Deferred income—£3.2m£11.6m
Cash from operations—−£174k−£3.8m
SourceFullAccounts · bulk data Jan 2024FullAccounts · bulk data Jan 2024FullAccounts · bulk data Dec 2025
Derived from the latest filing

How the business works

Profit margin
0.9%
Profit ÷ revenue.
Gross margin
17.1%
Gross profit ÷ revenue. High for software and services.
Revenue per employee
£686k
Revenue ÷ average employees.
Profit per employee
£6.1k
Profit ÷ average employees.
Cash conversion
−1392%
Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue
0.3%
Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue
58.4%
Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue
29.1%
Money owed by customers. Low = customers pay quickly.
Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets
—
Now −£2.4m
Cash at bank
—
Now £3.5m
Headcount
—
Now 29
Deferred income
—
Now £11.6m
Fixed assets
—
Now £65.7k
Corporate ownership

Group structure

Ownership chain

  1. Sports Tours International Limitedultimate parent75–100%
  2. Asr Travel Group Limited75–100%
  3. Golf Holidays Direct Limitedthis company

Bands show the share of ownership each company holds in the one below it.

From the Persons with Significant Control register (corporate controllers only).

Same industry, similar size

Similar profitable businesses

Industry benchmarks →

Sources

Latest figures from FullAccounts for the year to 31 Mar 2025 (profit £176k), from the Companies House accounts bulk data published Dec 2025. Spotted an error? Request a correction.

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.