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Company No. 03419892 · Incorporated 14 Aug 1997

Purple Public Relations Limited

Registered name: PURPLE PUBLIC RELATIONS LIMITED

Part of Matcap Ventures LLP group

Purple Public Relations Limited made £9.6m revenue and £993k profit in the year to 31 Dec 2023.

Purple Public Relations Limited’s revenue grew 17% to £9.6m in the year to 31 Dec 2023, with £993k profit and 105 employees. The company is classified under “other business support service activities” and is based in London; we hold 2 years of its filed accounts.

Full P&L filedSection N · Administrative and support servicesSIC 82990Other business support service activities n.e.c.
Status
Active
Location
London, London
Age
29 yrs · since 1997
Type
Private Limited Company

Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.

Latest accounts · year to 31 Dec 2023

Key figures

Revenue
£9.6m
Growth ▲17.4%
Profit
£993k
Growth ▼90.8%
Profit margin
10.4%
Gross 100%
Employees
105
Change ▲19.3%
Profit / employee
£9.5k
Revenue/employee £91.2k
Profitable streak
2yrs
Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

2 filed years

Financial history

Multi-year financials, oldest to newest
Year to31 Dec 202231 Dec 2023
DisclosureFull P&LFull P&L
Profit & loss
Revenue (turnover)£8.2m£9.6m
Gross profit£8.2m£9.6m
Operating profit£525k£702k
Profit before tax£10.8m£1m
Profit after tax£10.8m£993k
Profit (best available)£10.8m£993k
Staff costs£5.2m£5.7m
Employees (average)88105
Ratios
Profit margin132.2%10.4%
Gross margin100%100%
Revenue per employee£92.7k£91.2k
Profit per employee£123k£9.5k
Growth (year on year)
Revenue growth—▲17.4%
Profit growth—▼90.8%
Headcount growth—▲19.3%
Balance sheet — indirect signals, not revenue
Cash at bank£864k£702k
Net assets£12.1m£13.2m
Fixed assets£742k£5.9m
Current assets£15.9m£16.9m
Debtors£2.3m£1.6m
Deferred income£842k£1.5m
SourceFullAccounts · bulk data Oct 2024FullAccounts · bulk data Oct 2024
Derived from the latest filing

How the business works

Profit margin
10.4%
Profit ÷ revenue.
Gross margin
100%
Gross profit ÷ revenue. High for software and services.
Revenue per employee
£91.2k
Revenue ÷ average employees.
Profit per employee
£9.5k
Profit ÷ average employees.
Cash conversion
—
Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue
61.7%
Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue
15.7%
Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue
16.9%
Money owed by customers. Low = customers pay quickly.
Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets
▲9%
Now £13.2m
Cash at bank
▼19%
Now £702k
Headcount
▲19%
Now 105
Deferred income
▲78%
Now £1.5m
Fixed assets
▲696%
Now £5.9m

Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.

Corporate ownership

Group structure

Ownership chain

  1. Matcap Ventures LLPultimate parent75–100%
  2. Together Group Holdings Limited75–100%
  3. TG Midco Limited75–100%
  4. TG Topco Limited75–100%
  5. Together Group Studios Limited75–100%
  6. Purple Public Relations Limitedthis company

Bands show the share of ownership each company holds in the one below it.

Sister companies (2)

From the Persons with Significant Control register (corporate controllers only).

Same industry, similar size

Similar profitable businesses

Industry benchmarks →

Sources

Latest figures from FullAccounts for the year to 31 Dec 2023 (profit £993k), from the Companies House accounts bulk data published Oct 2024. Spotted an error? Request a correction.

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.