Critiqom Limited
Registered name: CRITIQOM LIMITED
Part of Mail Metrics Limited groupCritiqom Limited made £21.4m revenue and £913k profit in the year to 31 Mar 2024.
Critiqom Limited’s revenue grew 14% to £21.4m in the year to 31 Mar 2024, with £913k profit and 49 employees. The company is classified under “manufacture of paper stationery” and is based in Perth; we hold 2 years of its filed accounts.
- Status
- Active
- Location
- Perth, Scotland
- Age
- 31 yrs · since 1995
- Type
- Private Limited Company
Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 Mar 2023 | 31 Mar 2024 |
|---|---|---|
| Disclosure | Full P&L | Full P&L |
| Profit & loss | ||
| Revenue (turnover) | £18.8m | £21.4m |
| Cost of sales | £14.7m | £17.1m |
| Gross profit | £4.1m | £4.3m |
| Operating profit | £1.1m | £967k |
| Profit before tax | £1.1m | £944k |
| Profit after tax | £1.1m | £913k |
| Profit (best available) | £1.1m | £913k |
| Staff costs | £2m | £2.2m |
| Employees (average) | 48 | 49 |
| Ratios | ||
| Profit margin | 5.7% | 4.3% |
| Gross margin | 21.6% | 20% |
| Revenue per employee | £391k | £438k |
| Profit per employee | £22.3k | £18.6k |
| Growth (year on year) | ||
| Revenue growth | — | ▲14.4% |
| Profit growth | — | ▼14.6% |
| Headcount growth | — | ▲2.1% |
| Balance sheet — indirect signals, not revenue | ||
| Cash at bank | £594k | £712k |
| Net assets | £3.2m | £4.2m |
| Fixed assets | £139k | £193k |
| Current assets | £10.9m | £13.9m |
| Debtors | £4.4m | £5.4m |
| Deferred income | £864k | £789k |
| Source | FullAccounts · bulk data Jul 2024 | FullAccounts · bulk data Jul 2024 |
How the business works
- Profit margin
- 4.3%
- Profit ÷ revenue.
- Gross margin
- 20%
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £438k
- Revenue ÷ average employees.
- Profit per employee
- £18.6k
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- 0.9%
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- 3.7%
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- 25.1%
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- ▲28%
- Now £4.2m
- Cash at bank
- ▲20%
- Now £712k
- Headcount
- ▲2%
- Now 49
- Deferred income
- ▼9%
- Now £789k
- Fixed assets
- ▲39%
- Now £193k
Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.
Group structure
Ownership chain
- Mail Metrics Limited (registered outside the UK register)ultimate parent75–100%
- Mail Metrics Business Services UK Limited75–100%
- Opus 107 Limited75–100%
- Opus Trust Marketing Limited75–100%
- Document Outsourcing Group Limited75–100%
- Critiqom Limitedthis company
Bands show the share of ownership each company holds in the one below it.
Sister companies (2)
- Document Outsourcing LimitedFigures not disclosed
- Primepost LimitedFigures not disclosed
From the Persons with Significant Control register (corporate controllers only).
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Sources
Latest figures from FullAccounts for the year to 31 Mar 2024 (profit £913k), from the Companies House accounts bulk data published Jul 2024. Spotted an error? Request a correction.
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.