Purespectrum UK Limited
Registered name: PURESPECTRUM UK LIMITED
Purespectrum UK Limited made £16.2m revenue and £317k profit in the year to 31 Dec 2024.
Purespectrum UK Limited’s revenue grew 54% to £16.2m in the year to 31 Dec 2024, with £317k profit and 22 employees. The company is classified under “market research and public opinion polling” and is based in London; we hold 2 years of its filed accounts.
- Status
- Active
- Location
- London, London
- Age
- 8 yrs · since 2018
- Type
- Private Limited Company
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 Dec 2023 | 31 Dec 2024 |
|---|---|---|
| Disclosure | Full P&L | Full P&L |
| Profit & loss | ||
| Revenue (turnover) | £10.5m | £16.2m |
| Cost of sales | £6.5m | £9.3m |
| Gross profit | £4m | £6.9m |
| Operating profit | £78.7k | £599k |
| Profit before tax | −£154k | £407k |
| Profit after tax | −£194k | £317k |
| Profit (best available) | −£194k | £317k |
| Staff costs | £2.2m | £3.3m |
| Employees (average) | 21 | 22 |
| Ratios | ||
| Profit margin | −1.8% | 2% |
| Gross margin | 38.3% | 42.5% |
| Revenue per employee | £500k | £737k |
| Profit per employee | −£9.2k | £14.4k |
| Growth (year on year) | ||
| Revenue growth | — | ▲54.3% |
| Headcount growth | — | ▲4.8% |
| Balance sheet — indirect signals, not revenue | ||
| Cash at bank | £1.8m | £1.5m |
| Net assets | £662k | £1m |
| Fixed assets | £22.4k | £30k |
| Current assets | £6.9m | £7.4m |
| Debtors | £3.5m | £4.2m |
| Deferred income | £341k | £360k |
| Source | FullAccounts · bulk data Jul 2025 | FullAccounts · bulk data Jul 2025 |
How the business works
- Profit margin
- 2%
- Profit ÷ revenue.
- Gross margin
- 42.5%
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £737k
- Revenue ÷ average employees.
- Profit per employee
- £14.4k
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- 0.2%
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- 2.2%
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- 25.9%
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- ▲52%
- Now £1m
- Cash at bank
- ▼20%
- Now £1.5m
- Headcount
- ▲5%
- Now 22
- Deferred income
- ▲6%
- Now £360k
- Fixed assets
- ▲34%
- Now £30k
Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.
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Sources
Latest figures from FullAccounts for the year to 31 Dec 2024 (profit £317k), from the Companies House accounts bulk data published Jul 2025. Spotted an error? Request a correction.
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.