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Company No. 07828770 · Incorporated 31 Oct 2011

Verb Brands Limited

Registered name: VERB BRANDS LIMITED

Part of Eci Partners LLP group

Verb Brands Limited made £3.6m revenue and £432k profit in the year to 31 Mar 2025.

Verb Brands Limited’s revenue fell 16% to £3.6m in the year to 31 Mar 2025, with £432k profit. The company is classified under “business and domestic software development” and is based in London; we hold 3 years of its filed accounts.

Status
Active
Location
London
Age
14 yrs · since 2011
Type
Private Limited Company
Latest accounts · year to 31 Mar 2025

Key figures

Revenue
£3.6m
Growth ▼16%
Profit
£432k
Growth ▼46.1%
Profit margin
12%
Gross 53.1%
Employees
—
Change —
Profit / employee
—
 
Profitable streak
3yrs
Consecutive profitable years in our data
3 filed years

Financial history

Multi-year financials, oldest to newest
Year to31 Mar 202331 Mar 202431 Mar 2025
DisclosureFull P&LFull P&LFull P&L
Profit & loss
Revenue (turnover)£4.3m£4.3m£3.6m
Cost of sales−£1.8m−£1.9m−£1.7m
Gross profit£2.5m£2.4m£1.9m
Operating profit£305k£788k£434k
Profit before tax£302k£794k£432k
Profit after tax£324k£801k£432k
Profit (best available)£324k£801k£432k
Employees (average)———
Ratios
Profit margin7.6%18.6%12%
Gross margin57.7%55%53.1%
Growth (year on year)
Revenue growth—▲1.1%▼16%
Profit growth—▲147.3%▼46.1%
Balance sheet — indirect signals, not revenue
Net assets———
SourceAccounts · bulk data Dec 2024Accounts · bulk data Dec 2024Accounts · bulk data Jan 2026
Derived from the latest filing

How the business works

Profit margin
12%
Profit ÷ revenue.
Gross margin
53.1%
Gross profit ÷ revenue. High for software and services.
Revenue per employee
—
Revenue ÷ average employees.
Profit per employee
—
Profit ÷ average employees.
Cash conversion
—
Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue
—
Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue
—
Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue
—
Money owed by customers. Low = customers pay quickly.
Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets
—
Now —
Cash at bank
—
Now —
Headcount
—
Now —
Deferred income
—
Now —
Fixed assets
—
Now —
Corporate ownership

Group structure

Ownership chain

  1. Eci Partners LLPultimate parent75–100%
  2. Eci 12 Nominees Limited75–100%
  3. Capuchin Topco Limited75–100%
  4. Capuchin Midco Limited75–100%
  5. Capuchin Bidco Limited75–100%
  6. Croud Holdings Limited75–100%
  7. Croud Inc Ltd75–100%
  8. Verb Brands Limitedthis company

Bands show the share of ownership each company holds in the one below it.

Subsidiaries (1)

Sister companies (3)

From the Persons with Significant Control register (corporate controllers only).

Sources

Latest figures from accounts for the year to 31 Mar 2025 (profit £432k), from the Companies House accounts bulk data published Jan 2026. Spotted an error? Request a correction.

Updated from Companies House on 16 Oct 2026

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.