How much does Rakuten Marketing Europe Limited make?

Rakuten Marketing Europe Limited reported revenue of £20.1m and a loss of £6m in the year to 31 Dec 2023, according to its accounts filed at Companies House.

How many employees does Rakuten Marketing Europe Limited have?

Rakuten Marketing Europe Limited reported an average of 212 employees in the year to 31 Dec 2023.

Is Rakuten Marketing Europe Limited profitable?

No — Rakuten Marketing Europe Limited reported a loss of £6m in the year to 31 Dec 2023.

Company No. 05751526 · Incorporated 22 Mar 2006

Rakuten Marketing Europe Limited

Registered name: RAKUTEN MARKETING EUROPE LIMITED

Rakuten Marketing Europe Limited made £20.1m revenue and a £6m loss in the year to 31 Dec 2023.

Rakuten Marketing Europe Limited’s revenue fell 34% to £20.1m in the year to 31 Dec 2023, with a loss of £6m and 212 employees. The company is classified under “other business support service activities” and is based in London; we hold 2 years of its filed accounts.

Full P&L filedSection N · Administrative and support servicesSIC 82990Other business support service activities n.e.c.

Status: Active
Location: London, London
Age: 20 yrs · since 2006
Type: Private Limited Company

Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently. From the filing: “Rakuten Marketing International LLC”

Latest accounts · year to 31 Dec 2023

Key figures

Capital-light

Revenue

£20.1m

Growth ▼34%

Profit

−£6m

Growth —

Profit margin

−29.8%

Gross 76.8%

Employees

212

Change ▲1.9%

Profit / employee

−£28.2k

Revenue/employee £94.8k

Profitable streak

0yrs

Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

2 filed years

Financial history

Multi-year financials, oldest to newest
Year to	31 Dec 2022	31 Dec 2023
Disclosure	Full P&L	Full P&L
Profit & loss
Revenue (turnover)	£30.5m	£20.1m
Cost of sales	£10.9m	£4.7m
Gross profit	£19.6m	£15.4m
Operating profit	−£7.6m	−£6.8m
Profit before tax	−£7.6m	−£6.8m
Profit after tax	−£7.4m	−£6m
Profit (best available)	−£7.4m	−£6m
Staff costs	£20.2m	£20.7m
Employees (average)	208	212
Ratios
Profit margin	−24.2%	−29.8%
Gross margin	64.4%	76.8%
Revenue per employee	£147k	£94.8k
Profit per employee	−£35.4k	−£28.2k
Growth (year on year)
Revenue growth	—	▼34%
Headcount growth	—	▲1.9%
Balance sheet — indirect signals, not revenue
Cash at bank	£39.3m	£15.8m
Net assets	£23.6m	£17.6m
Fixed assets	£1.9m	£630k
Current assets	£67.5m	£48m
Debtors	£11.9m	£8.8m
Deferred income	£2.3m	£5.5m
Source	FullAccounts · bulk data Oct 2024	FullAccounts · bulk data Oct 2024

Derived from the latest filing

How the business works

Profit margin: −29.8%; Profit ÷ revenue.
Gross margin: 76.8%; Gross profit ÷ revenue. High for software and services.
Revenue per employee: £94.8k; Revenue ÷ average employees.
Profit per employee: −£28.2k; Profit ÷ average employees.
Cash conversion: —; Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue: 3.1%; Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue: 27.4%; Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue: 43.7%; Money owed by customers. Low = customers pay quickly.

Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets: ▼25%; Now £17.6m
Cash at bank: ▼60%; Now £15.8m
Headcount: ▲2%; Now 212
Deferred income: ▲140%; Now £5.5m
Fixed assets: ▼67%; Now £630k

Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.

Corporate ownership

Group structure

Minority corporate shareholders

Rakuten Group, Inc (registered outside the UK register)

From the Persons with Significant Control register (corporate controllers only).

Same industry, similar size

Similar profitable businesses

Industry benchmarks →

Sources

Companies House profile Filing history & original accounts

Latest figures from FullAccounts for the year to 31 Dec 2023 (profit −£6m), from the Companies House accounts bulk data published Oct 2024. Spotted an error? Request a correction.

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.