Choice Forex Limited
Registered name: CHOICE FOREX LIMITED
Part of Choice International Limited groupChoice Forex Limited made £773k revenue and £120k profit in the year to 30 Jun 2025.
Choice Forex Limited’s revenue fell 84% to £773k in the year to 30 Jun 2025, with £120k profit and 3 employees. The company is classified under “financial intermediation not elsewhere classified” and is based in London; we hold 4 years of its filed accounts.
- Status
- Active
- Location
- London, London
- Age
- 20 yrs · since 2006
- Type
- Private Limited Company
Pass-through vehicle. This looks like a holding, staffing or umbrella company. Its revenue and profit may largely pass through to or from other entities, so the figures may not reflect a standalone operating business. It is excluded from our opportunity lists.
Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 30 Jun 2022 | 30 Jun 2023 | 30 Jun 2024 | 30 Jun 2025 |
|---|---|---|---|---|
| Disclosure | No P&L | No P&L | Full P&L | Full P&L |
| Profit & loss | ||||
| Revenue (turnover) | — | — | £4.9m | £773k |
| Cost of sales | — | — | £2.1m | £217k |
| Gross profit | — | — | £2.9m | £556k |
| Operating profit | — | — | £391k | £137k |
| Profit before tax | — | — | −£247k | £120k |
| Profit after tax | — | — | −£247k | £120k |
| Profit (best available) | — | — | −£247k | £120k |
| Employees (average) | 3 | 3 | 3 | 3 |
| Ratios | ||||
| Profit margin | — | — | −5% | 15.6% |
| Gross margin | — | — | 58.3% | 72% |
| Revenue per employee | — | — | £1.6m | £258k |
| Profit per employee | — | — | −£82.3k | £40.1k |
| Growth (year on year) | ||||
| Revenue growth | — | — | — | ▼84.4% |
| Headcount growth | — | 0% | 0% | 0% |
| Balance sheet — indirect signals, not revenue | ||||
| Cash at bank | £657k | £5.9m | £5.4m | £2.4m |
| Net assets | £830k | £544k | £297k | £417k |
| Fixed assets | £376k | £343k | £1.1m | £806k |
| Current assets | £3.9m | £8.2m | £30.5m | £18.3m |
| Debtors | £3.2m | £2.3m | £0 | £818k |
| Deferred income | — | — | £0 | £5.8k |
| Source | AbridgedAccounts · bulk data May 2024 | AbridgedAccounts · bulk data May 2024 | AbridgedAccounts · bulk data Apr 2025 | FullAccounts · bulk data Jun 2026 |
How the business works
- Profit margin
- 15.6%
- Profit ÷ revenue.
- Gross margin
- 72%
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £258k
- Revenue ÷ average employees.
- Profit per employee
- £40.1k
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- 104.3%
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- 0.8%
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- 105.9%
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- ▲41%
- Now £417k
- Cash at bank
- ▼56%
- Now £2.4m
- Headcount
- 0%
- Now 3
- Deferred income
- —
- Now £5.8k
- Fixed assets
- ▼24%
- Now £806k
Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.
Group structure
Ownership chain
- Choice International Limitedultimate parent75–100%
- Choice Financial Limited75–100%
- Choice Forex Limitedthis company
Bands show the share of ownership each company holds in the one below it.
From the Persons with Significant Control register (corporate controllers only).
Sources
Latest figures from FullAccounts for the year to 30 Jun 2025 (profit £120k), from the Companies House accounts bulk data published Jun 2026. Spotted an error? Request a correction.
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.