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Company No. 03708015 · Incorporated 4 Feb 1999

Key Sports Management Ltd

Registered name: KEY SPORTS MANAGEMENT LTD

Part of The.team: Sme Management Emea Limited group

Key Sports Management Ltd made £12m revenue and £1.4m profit in the year to 31 Dec 2024.

Key Sports Management Ltd’s revenue grew 5% to £12m in the year to 31 Dec 2024, with £1.4m profit and 23 employees. The company is classified under “other sports activities” and is based in London; we hold 2 years of its filed accounts.

Full P&L filedSection R · Arts, entertainment and recreationSIC 93199Other sports activities
Status
Active
Location
London, London
Age
27 yrs · since 1999
Type
Private Limited Company

Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.

Latest accounts · year to 31 Dec 2024

Key figures

Operating leverage
Revenue
£12m
Growth ▲5.4%
Profit
£1.4m
Growth ▲186.9%
Profit margin
11.8%
Gross 22.8%
Employees
23
Change ▲27.8%
Profit / employee
£61.5k
Revenue/employee £523k
Profitable streak
2yrs
Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

2 filed years

Financial history

Multi-year financials, oldest to newest
Year to31 Dec 202331 Dec 2024
DisclosureFull P&LFull P&L
Profit & loss
Revenue (turnover)£11.4m£12m
Cost of sales£8.6m£9.3m
Gross profit£2.8m£2.7m
Operating profit£588k£1.9m
Profit before tax£613k£1.9m
Profit after tax£493k£1.4m
Profit (best available)£493k£1.4m
Employees (average)1823
Ratios
Profit margin4.3%11.8%
Gross margin24.3%22.8%
Revenue per employee£634k£523k
Profit per employee£27.4k£61.5k
Growth (year on year)
Revenue growth—▲5.4%
Profit growth—▲186.9%
Headcount growth—▲27.8%
Balance sheet — indirect signals, not revenue
Cash at bank£536k£362k
Net assets£3.2m£1.6m
Current assets£4.6m£3.1m
Debtors£151k£13.9k
Deferred income£980k£956k
SourceFullAccounts · bulk data Jan 2026FullAccounts · bulk data Jan 2026
Derived from the latest filing

How the business works

Profit margin
11.8%
Profit ÷ revenue.
Gross margin
22.8%
Gross profit ÷ revenue. High for software and services.
Revenue per employee
£523k
Revenue ÷ average employees.
Profit per employee
£61.5k
Profit ÷ average employees.
Cash conversion
—
Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue
—
Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue
8%
Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue
0.1%
Money owed by customers. Low = customers pay quickly.
Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets
▼49%
Now £1.6m
Cash at bank
▼33%
Now £362k
Headcount
▲28%
Now 23
Deferred income
▼2%
Now £956k
Fixed assets
—
Now —

Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.

Corporate ownership

Group structure

Ownership chain

  1. The.team: Sme Management Emea Limitedultimate parent75–100%
  2. Key Sports Holdings Ltd75–100%
  3. Key Sports Management Ltdthis company

Bands show the share of ownership each company holds in the one below it.

From the Persons with Significant Control register (corporate controllers only).

Same industry, similar size

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Industry benchmarks →

Sources

Latest figures from FullAccounts for the year to 31 Dec 2024 (profit £1.4m), from the Companies House accounts bulk data published Jan 2026. Spotted an error? Request a correction.

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.