Watch Guru Limited
Registered name: WATCH GURU LIMITED
Watch Guru Limited made £16.5m revenue and £3.9m profit in the year to 31 Mar 2025.
Watch Guru Limited’s revenue grew 49% to £16.5m in the year to 31 Mar 2025, with £3.9m profit and 4 employees. The company is classified under “retail sale via mail order houses or via internet” and is based in Salisbury; we hold 4 years of its filed accounts.
- Status
- Active
- Location
- Salisbury, South West
- Age
- 28 yrs · since 1998
- Type
- Private Limited Company
Pass-through vehicle. This looks like a holding, staffing or umbrella company. Its revenue and profit may largely pass through to or from other entities, so the figures may not reflect a standalone operating business. It is excluded from our opportunity lists.
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 Mar 2022 | 31 Mar 2023 | 31 Mar 2024 | 31 Mar 2025 |
|---|---|---|---|---|
| Disclosure | Full P&L | Full P&L | Full P&L | Full P&L |
| Profit & loss | ||||
| Revenue (turnover) | £12.8m | £20.7m | £11.1m | £16.5m |
| Cost of sales | £8.7m | £13m | £8.8m | £11.3m |
| Gross profit | £4.1m | £7.7m | £2.3m | £5.2m |
| Operating profit | £3.9m | £7.5m | £2.2m | £5.1m |
| Profit before tax | £3.9m | £7.5m | £2.2m | £5.2m |
| Profit after tax | £3.2m | £6m | £1.6m | £3.9m |
| Profit (best available) | £3.2m | £6m | £1.6m | £3.9m |
| Staff costs | £56.4k | £69.2k | £61.9k | £64.6k |
| Employees (average) | 4 | 4 | 4 | 4 |
| Ratios | ||||
| Profit margin | 25% | 29.2% | 14.7% | 23.5% |
| Gross margin | 32% | 37.3% | 20.3% | 31.6% |
| Revenue per employee | £3.2m | £5.2m | £2.8m | £4.1m |
| Profit per employee | £799k | £1.5m | £408k | £971k |
| Cash conversion | −49% | −33% | −99.4% | −59.7% |
| Growth (year on year) | ||||
| Revenue growth | — | ▲61.3% | ▼46.4% | ▲49.1% |
| Profit growth | — | ▲88.9% | ▼73% | ▲137.7% |
| Headcount growth | — | 0% | 0% | 0% |
| Balance sheet — indirect signals, not revenue | ||||
| Cash at bank | £3.7m | £3.9m | £4.1m | £6m |
| Net assets | £10.5m | £16.1m | £17.2m | £20.6m |
| Fixed assets | £2.4m | £3.3m | £3.3m | £3.5m |
| Current assets | £10.1m | £14.8m | £15m | £18.8m |
| Debtors | £0 | £1.1m | £0 | £175k |
| Cash from operations | −£1.9m | −£2.5m | −£2.1m | −£3m |
| Source | Accounts · bulk data Dec 2023 | Accounts · bulk data Dec 2023 | FullAccounts · bulk data Dec 2024 | FullAccounts · bulk data Dec 2025 |
How the business works
- Profit margin
- 23.5%
- Profit ÷ revenue.
- Gross margin
- 31.6%
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £4.1m
- Revenue ÷ average employees.
- Profit per employee
- £971k
- Profit ÷ average employees.
- Cash conversion
- −59.7%
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- 21%
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- —
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- 1.1%
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- ▲19%
- Now £20.6m
- Cash at bank
- ▲45%
- Now £6m
- Headcount
- 0%
- Now 4
- Deferred income
- —
- Now —
- Fixed assets
- ▲5%
- Now £3.5m
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Sources
Latest figures from FullAccounts for the year to 31 Mar 2025 (profit £3.9m), from the Companies House accounts bulk data published Dec 2025. Spotted an error? Request a correction.
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.