How much does Four Marketing Limited make?

Four Marketing Limited reported revenue of £71.1m and £3.9m profit in the year to 28 Apr 2024, according to its accounts filed at Companies House.

How many employees does Four Marketing Limited have?

Four Marketing Limited reported an average of 77 employees in the year to 28 Apr 2024.

Is Four Marketing Limited profitable?

Yes — Four Marketing Limited reported a profit of £3.9m in the year to 28 Apr 2024.

Company No. 03293084 · Incorporated 11 Dec 1996

Four Marketing Limited

Registered name: FOUR MARKETING LIMITED

Part of Four (Holdings) Limited group

Four Marketing Limited made £71.1m revenue and £3.9m profit in the year to 28 Apr 2024.

Four Marketing Limited’s revenue fell 26% to £71.1m in the year to 28 Apr 2024, with £3.9m profit and 77 employees. The company is classified under “wholesale of clothing and footwear” and is based in London; we hold 3 years of its filed accounts.

Full P&L filedSection G · Wholesale and retail trade; repair of motor vehiclesSIC 46420Wholesale of clothing and footwear SIC 47710Retail sale of clothing in specialised stores

Status: Active
Location: London, London
Age: 29 yrs · since 1996
Type: Private Limited Company

Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently. From the filing: “Four (Holdings) Limited”

Latest accounts · year to 28 Apr 2024

Key figures

Capital-light

Revenue

£71.1m

Growth ▼26%

Profit

£3.9m

Growth ▼51.1%

Profit margin

5.5%

Gross 17.9%

Employees

Change ▼7.2%

Profit / employee

£50.5k

Revenue/employee £923k

Profitable streak

3yrs

Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

3 filed years

Financial history

Multi-year financials, oldest to newest
Year to	24 Apr 2022	30 Apr 2023	28 Apr 2024
Disclosure	Full P&Lread from filing text	Full P&L	Full P&L
Profit & loss
Revenue (turnover)	£106m	£96.1m	£71.1m
Cost of sales	£84.8m	£81.2m	£58.4m
Gross profit	£21.6m	£14.9m	£12.7m
Operating profit	£10.7m	£8.3m	£5m
Profit before tax	£15.2m	£9.7m	£5m
Profit after tax	£13.7m	£8m	£3.9m
Profit (best available)	£13.7m	£8m	£3.9m
Staff costs	£4m	£4.4m	£3.4m
Employees (average)	99	83	77
Ratios
Profit margin	12.8%	8.3%	5.5%
Gross margin	20.3%	15.5%	17.9%
Revenue per employee	£1.1m	£1.2m	£923k
Profit per employee	£138k	£95.8k	£50.5k
Growth (year on year)
Revenue growth	—	▼9.8%	▼26%
Profit growth	—	▼41.8%	▼51.1%
Headcount growth	—	▼16.2%	▼7.2%
Balance sheet — indirect signals, not revenue
Cash at bank	£14.9m	£7.7m	£2.9m
Net assets	£40.8m	£48.8m	£52.7m
Fixed assets	£6.1m	£5.1m	£4.5m
Current assets	£47.5m	£55.4m	£54.6m
Debtors	£2.8m	£3m	£3.4m
Deferred income	£2.5m	£1.2m	£865k
Source	FullAccounts · bulk data Jan 2024	FullAccounts · bulk data Jan 2024	FullAccounts · bulk data Jan 2025

Derived from the latest filing

How the business works

Profit margin: 5.5%; Profit ÷ revenue.
Gross margin: 17.9%; Gross profit ÷ revenue. High for software and services.
Revenue per employee: £923k; Revenue ÷ average employees.
Profit per employee: £50.5k; Profit ÷ average employees.
Cash conversion: —; Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue: 6.3%; Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue: 1.2%; Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue: 4.8%; Money owed by customers. Low = customers pay quickly.

Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets: ▲8%; Now £52.7m
Cash at bank: ▼62%; Now £2.9m
Headcount: ▼7%; Now 77
Deferred income: ▼29%; Now £865k
Fixed assets: ▼12%; Now £4.5m

Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.

Corporate ownership

Group structure

Ownership chain

Four (Holdings) Limitedultimate parent75–100%
Four Marketing Limitedthis company

Bands show the share of ownership each company holds in the one below it.

Subsidiaries (2)

Agent Provocateur LimitedRev. £30.2m · Profit −£1.6m
Agent Provocateur IP LimitedFigures not disclosed

Sister companies (4)

A-Cold-Wall* LimitedRev. — · Profit £1.2m
Four-Red LimitedFigures not disclosed
Nicholas Deakins Ltd.Rev. — · Profit £25.7k
Pg2019 LimitedFigures not disclosed

From the Persons with Significant Control register (corporate controllers only).

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Sources

Companies House profile Filing history & original accounts

Latest figures from FullAccounts for the year to 28 Apr 2024 (profit £3.9m), from the Companies House accounts bulk data published Jan 2025. Spotted an error? Request a correction.

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.