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Company No. 14585629 · Incorporated 11 Jan 2023

Heroica Ltd

Registered name: HEROICA LTD

Heroica Ltd made £28.6k revenue and a £50.3k loss in the year to 31 Jan 2025.

Heroica Ltd’s revenue grew 453% to £28.6k in the year to 31 Jan 2025, with a loss of £50.3k and 5 employees. The company is classified under “licensed restaurants” and is based in London; we hold 2 years of its filed accounts.

Full P&L filedSection I · Accommodation and food servicesSIC 56101Licensed restaurants
Status
Active
Location
London, London
Age
3 yrs · since 2023
Type
Private Limited Company
Latest accounts · year to 31 Jan 2025

Key figures

IndependentSmall team
Revenue
£28.6k
Growth ▲453.3%
Profit
−£50.3k
Growth —
Profit margin
−175.8%
Gross 99.8%
Employees
5
Change ▲400%
Profit / employee
−£10.1k
Revenue/employee £5.7k
Profitable streak
0yrs
Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

2 filed years

Financial history

Multi-year financials, oldest to newest
Year to31 Jan 202431 Jan 2025
DisclosureFull P&LFull P&L
Profit & loss
Revenue (turnover)£5.2k£28.6k
Cost of sales£34.4k£60
Gross profit−£29.3k£28.6k
Operating profit−£35.2k−£50.3k
Profit before tax−£35.2k−£50.3k
Profit after tax−£35.2k−£50.3k
Profit (best available)−£35.2k−£50.3k
Employees (average)15
Ratios
Profit margin−679.9%−175.8%
Gross margin−565.8%99.8%
Revenue per employee£5.2k£5.7k
Profit per employee−£35.2k−£10.1k
Growth (year on year)
Revenue growth—▲453.3%
Headcount growth—▲400%
Balance sheet — indirect signals, not revenue
Cash at bank£5£1.7k
Net assets−£35.2k−£85.5k
Current assets£5£1.7k
Deferred income£1.5k—
SourceFullAccounts · bulk data Jan 2025FullAccounts · bulk data Jan 2026
Derived from the latest filing

How the business works

Profit margin
−175.8%
Profit ÷ revenue.
Gross margin
99.8%
Gross profit ÷ revenue. High for software and services.
Revenue per employee
£5.7k
Revenue ÷ average employees.
Profit per employee
−£10.1k
Profit ÷ average employees.
Cash conversion
—
Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue
—
Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue
—
Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue
—
Money owed by customers. Low = customers pay quickly.
Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets
—
Now −£85.5k
Cash at bank
▲34160%
Now £1.7k
Headcount
▲400%
Now 5
Deferred income
—
Now —
Fixed assets
—
Now —

Sources

Latest figures from FullAccounts for the year to 31 Jan 2025 (profit −£50.3k), from the Companies House accounts bulk data published Jan 2026. Spotted an error? Request a correction.

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.