How much does Lioncroft Wholesale Limited make?

Lioncroft Wholesale Limited reported revenue of £148m and a loss of £1.5m in the year to 30 Apr 2025, according to its accounts filed at Companies House.

How many employees does Lioncroft Wholesale Limited have?

Lioncroft Wholesale Limited reported an average of 190 employees in the year to 30 Apr 2025.

Is Lioncroft Wholesale Limited profitable?

No — Lioncroft Wholesale Limited reported a loss of £1.5m in the year to 30 Apr 2025.

Company No. 12363134 · Incorporated 13 Dec 2019

Lioncroft Wholesale Limited

Registered name: LIONCROFT WHOLESALE LIMITED

Part of Lioncroft Holdings Limited group

Lioncroft Wholesale Limited made £148m revenue and a £1.5m loss in the year to 30 Apr 2025.

Lioncroft Wholesale Limited’s revenue fell 10% to £148m in the year to 30 Apr 2025, with a loss of £1.5m and 190 employees. The company is classified under “non-specialised wholesale trade” and is based in Birmingham; we hold 2 years of its filed accounts.

Full P&L filedSection G · Wholesale and retail trade; repair of motor vehiclesSIC 46900Non-specialised wholesale trade

Status: Active
Location: Birmingham, West Midlands
Age: 6 yrs · since 2019
Type: Private Limited Company

Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.

Latest accounts · year to 30 Apr 2025

Key figures

Capital-light

Revenue

£148m

Growth ▼9.7%

Profit

−£1.5m

Growth —

Profit margin

−1%

Gross 5.1%

Employees

190

Change ▲2.7%

Profit / employee

−£7.8k

Revenue/employee £779k

Profitable streak

0yrs

Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

2 filed years

Financial history

Multi-year financials, oldest to newest
Year to	30 Apr 2024	30 Apr 2025
Disclosure	Full P&L	Full P&L
Profit & loss
Revenue (turnover)	£164m	£148m
Cost of sales	£155m	£140m
Gross profit	£8.6m	£7.6m
Operating profit	−£396k	−£1.2m
Profit before tax	−£434k	−£1.4m
Profit after tax	−£585k	−£1.5m
Profit (best available)	−£585k	−£1.5m
Employees (average)	185	190
Ratios
Profit margin	−0.4%	−1%
Gross margin	5.3%	5.1%
Revenue per employee	£885k	£779k
Profit per employee	−£3.2k	−£7.8k
Growth (year on year)
Revenue growth	—	▼9.7%
Headcount growth	—	▲2.7%
Balance sheet — indirect signals, not revenue
Cash at bank	£752k	£50.4k
Net assets	£4.8m	£3.3m
Fixed assets	£9.8m	£9.6m
Current assets	£24m	£22.3m
Debtors	£801k	£925k
Source	FullAccounts · bulk data Apr 2026	FullAccounts · bulk data Apr 2026

Derived from the latest filing

How the business works

Profit margin: −1%; Profit ÷ revenue.
Gross margin: 5.1%; Gross profit ÷ revenue. High for software and services.
Revenue per employee: £779k; Revenue ÷ average employees.
Profit per employee: −£7.8k; Profit ÷ average employees.
Cash conversion: —; Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue: 6.5%; Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue: —; Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue: 0.6%; Money owed by customers. Low = customers pay quickly.

Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets: ▼31%; Now £3.3m
Cash at bank: ▼93%; Now £50.4k
Headcount: ▲3%; Now 190
Deferred income: —; Now —
Fixed assets: ▼2%; Now £9.6m

Corporate ownership

Group structure

Ownership chain

Lioncroft Holdings Limitedultimate parent75–100%
Lioncroft Wholesale Limitedthis company

Bands show the share of ownership each company holds in the one below it.

From the Persons with Significant Control register (corporate controllers only).

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Sources

Companies House profile Filing history & original accounts

Latest figures from FullAccounts for the year to 30 Apr 2025 (profit −£1.5m), from the Companies House accounts bulk data published Apr 2026. Spotted an error? Request a correction.

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.