Growup Group Limited
Registered name: GROWUP GROUP LIMITED
Part of Generate UK Investment Holdings Limited groupGrowup Group Limited made £2.9m revenue and a £5m loss in the year to 31 Dec 2024.
Growup Group Limited’s revenue grew 404% to £2.9m in the year to 31 Dec 2024, with a loss of £5m and 51 employees. The company is classified under “activities of agricultural holding companies” and is based in Manchester; we hold 3 years of its filed accounts.
- Status
- In Administration
- Location
- Manchester, North West
- Age
- 8 yrs · since 2018
- Type
- Private Limited Company
Pass-through vehicle. This looks like a holding, staffing or umbrella company. Its revenue and profit may largely pass through to or from other entities, so the figures may not reflect a standalone operating business. It is excluded from our opportunity lists.
Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 Dec 2022 | 31 Dec 2023 | 31 Dec 2024 |
|---|---|---|---|
| Disclosure | No P&L | Full P&L | Full P&L |
| Profit & loss | |||
| Revenue (turnover) | — | £578k | £2.9m |
| Cost of sales | — | £5.9m | £5.1m |
| Gross profit | — | £5.3m | £2.2m |
| Operating profit | — | £12.5m | £16m |
| Profit before tax | — | £16.8m | £22.5m |
| Profit after tax | — | −£2.4m | −£5m |
| Profit (best available) | — | −£2.4m | −£5m |
| Staff costs | — | £3.4m | £5.1m |
| Employees (average) | 21 | 31 | 51 |
| Ratios | |||
| Profit margin | — | −413.7% | −172.2% |
| Gross margin | — | 925.9% | 75.4% |
| Revenue per employee | — | £18.6k | £57.1k |
| Profit per employee | — | −£77.1k | −£98.3k |
| Cash conversion | — | 75.1% | — |
| Growth (year on year) | |||
| Revenue growth | — | — | ▲404.1% |
| Headcount growth | — | ▲47.6% | ▲64.5% |
| Balance sheet — indirect signals, not revenue | |||
| Cash at bank | £3.7m | £1.9m | £2.5m |
| Net assets | £3.6m | £1.2m | £4.6m |
| Fixed assets | £1.6m | £2.1m | £11.3m |
| Current assets | £5.8m | £16.6m | £19.9m |
| Debtors | £1.5m | £0 | £0 |
| Deferred income | — | £288k | £984k |
| Cash from operations | — | £9.4m | — |
| Source | FullAccounts · bulk data Sep 2024 | FullAccounts · bulk data Sep 2024 | FullAccounts · bulk data Sep 2025 |
How the business works
- Profit margin
- −172.2%
- Profit ÷ revenue.
- Gross margin
- 75.4%
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £57.1k
- Revenue ÷ average employees.
- Profit per employee
- −£98.3k
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- 387.4%
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- 33.8%
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- 0%
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- ▲295%
- Now £4.6m
- Cash at bank
- ▲28%
- Now £2.5m
- Headcount
- ▲65%
- Now 51
- Deferred income
- ▲241%
- Now £984k
- Fixed assets
- ▲443%
- Now £11.3m
Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.
Group structure
Ownership chain
- Generate UK Investment Holdings Limitedultimate parent75–100%
- Generate UK Ag Holdings Limited25–50%
- Growup Group Limitedthis company
Bands show the share of ownership each company holds in the one below it.
From the Persons with Significant Control register (corporate controllers only).
Sources
Latest figures from FullAccounts for the year to 31 Dec 2024 (profit −£5m), from the Companies House accounts bulk data published Sep 2025. Spotted an error? Request a correction.
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.