Amplitude Analytics Ltd.
Registered name: AMPLITUDE ANALYTICS LTD.
Amplitude Analytics Ltd. made £8.7m revenue and £612k profit in the year to 31 Dec 2025.
Amplitude Analytics Ltd.’s revenue grew 5% to £8.7m in the year to 31 Dec 2025, with £612k profit and 30 employees. The company is classified under “agents specialized in the sale of other particular products” and is based in London; we hold 5 years of its filed accounts.
- Status
- Active
- Location
- London, London
- Age
- 8 yrs · since 2018
- Type
- Private Limited Company
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 Dec 2021 | 31 Dec 2022 | 31 Dec 2023 | 31 Dec 2024 | 31 Dec 2025 |
|---|---|---|---|---|---|
| Disclosure | No P&L | No P&L | Full P&L | Full P&L | Full P&L |
| Profit & loss | |||||
| Revenue (turnover) | — | — | £10.3m | £8.3m | £8.7m |
| Cost of sales | — | — | £6.5m | £5.6m | £6.1m |
| Gross profit | — | — | £3.8m | £2.7m | £2.6m |
| Operating profit | — | — | £599k | £443k | £621k |
| Profit before tax | — | — | £599k | £443k | £623k |
| Profit after tax | — | — | £358k | £271k | £612k |
| Profit (best available) | — | — | £358k | £271k | £612k |
| Employees (average) | 20 | 37 | 35 | 30 | 30 |
| Ratios | |||||
| Profit margin | — | — | 3.5% | 3.3% | 7% |
| Gross margin | — | — | 36.9% | 32.7% | 29.7% |
| Revenue per employee | — | — | £295k | £276k | £290k |
| Profit per employee | — | — | £10.2k | £9k | £20.4k |
| Growth (year on year) | |||||
| Revenue growth | — | — | — | ▼19.6% | ▲5% |
| Profit growth | — | — | — | ▼24.3% | ▲126.2% |
| Headcount growth | — | ▲85% | ▼5.4% | ▼14.3% | 0% |
| Balance sheet — indirect signals, not revenue | |||||
| Cash at bank | £174k | £292k | £1m | £3.4m | £5.2m |
| Net assets | £1m | £2.4m | £4.3m | £5.5m | £7m |
| Fixed assets | £44.5k | £122k | £87.1k | £44.8k | £42.6k |
| Current assets | £1.6m | £2.9m | £4.9m | £6.6m | £7.8m |
| Debtors | £1.4m | £2.6m | £3.9m | £3.2m | £2.6m |
| Deferred income | — | — | £663k | £700k | £548k |
| Source | AbridgedAccounts · bulk data May 2024 | AbridgedAccounts · bulk data May 2024 | FullAccounts · bulk data Mar 2025 | FullAccounts · bulk data Nov 2025 | FullAccounts · bulk data Sep 2026 |
How the business works
- Profit margin
- 7%
- Profit ÷ revenue.
- Gross margin
- 29.7%
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £290k
- Revenue ÷ average employees.
- Profit per employee
- £20.4k
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- 0.5%
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- 6.3%
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- 29.8%
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- ▲28%
- Now £7m
- Cash at bank
- ▲53%
- Now £5.2m
- Headcount
- 0%
- Now 30
- Deferred income
- ▼22%
- Now £548k
- Fixed assets
- ▼5%
- Now £42.6k
Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.
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Sources
Latest figures from FullAccounts for the year to 31 Dec 2025 (profit £612k), from the Companies House accounts bulk data published Sep 2026. Spotted an error? Request a correction.
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.