Counter Restaurants William IV Limited
Registered name: COUNTER RESTAURANTS WILLIAM IV LIMITED
Part of Counter Restaurants Ltd groupCounter Restaurants William IV Limited made £3.5m revenue and £140k profit in the year to 31 Jan 2026. read from filing text
Counter Restaurants William IV Limited’s revenue grew 10% to £3.5m in the year to 31 Jan 2026, with £140k profit and 53 employees. The company is classified under “licensed restaurants” and is based in London; we hold 5 years of its filed accounts.
- Status
- Active
- Location
- London, London
- Age
- 8 yrs · since 2018
- Type
- Private Limited Company
Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently. From the filing: “The ultimate parent company is Counter Restaurants Ltd, a company incorporated in the United Kingdom.”
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 Jan 2022 | 31 Jan 2023 | 31 Jan 2024 | 31 Jan 2025 | 31 Jan 2026 |
|---|---|---|---|---|---|
| Disclosure | No P&L | No P&L | Full P&Lread from filing text | Full P&Lread from filing text | Full P&Lread from filing text |
| Profit & loss | |||||
| Revenue (turnover) | — | — | £3m | £3.2m | £3.5m |
| Cost of sales | — | — | £677k | £721k | £758k |
| Gross profit | — | — | £2.4m | £2.5m | £2.7m |
| Operating profit | — | — | £446k | £184k | £143k |
| Profit before tax | — | — | £435k | £178k | £140k |
| Profit after tax | — | — | £435k | £178k | £140k |
| Profit (best available) | — | — | £435k | £178k | £140k |
| Employees (average) | 33 | 33 | 43 | 43 | 53 |
| Ratios | |||||
| Profit margin | — | — | 14.3% | 5.6% | 4% |
| Gross margin | — | — | 77.7% | 77.3% | 78.2% |
| Revenue per employee | — | — | £70.7k | £73.8k | £65.6k |
| Profit per employee | — | — | £10.1k | £4.1k | £2.6k |
| Growth (year on year) | |||||
| Revenue growth | — | — | — | ▲4.3% | ▲9.6% |
| Profit growth | — | — | — | ▼59.1% | ▼21.3% |
| Headcount growth | — | 0% | ▲30.3% | 0% | ▲23.3% |
| Balance sheet — indirect signals, not revenue | |||||
| Cash at bank | £95.7k | £113k | £182k | £164k | £184k |
| Net assets | −£710k | −£804k | −£369k | −£191k | −£51.3k |
| Fixed assets | £404k | £391k | £409k | £492k | £446k |
| Current assets | £142k | £148k | £214k | £305k | £645k |
| Debtors | £46.2k | £21.8k | £13.8k | £0 | £54k |
| Source | Accounts · bulk data Oct 2023 | Accounts · bulk data Oct 2023 | FullAccounts · bulk data Jun 2024 | FullAccounts · bulk data Jun 2025 | FullAccounts · bulk data Aug 2026 |
How the business works
- Profit margin
- 4%
- Profit ÷ revenue.
- Gross margin
- 78.2%
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £65.6k
- Revenue ÷ average employees.
- Profit per employee
- £2.6k
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- 12.8%
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- —
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- 1.6%
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- —
- Now −£51.3k
- Cash at bank
- ▲12%
- Now £184k
- Headcount
- ▲23%
- Now 53
- Deferred income
- —
- Now —
- Fixed assets
- ▼9%
- Now £446k
Group structure
Ownership chain
- Counter Restaurants Ltdultimate parent75–100%
- Counter Restaurants William IV Limitedthis company
Bands show the share of ownership each company holds in the one below it.
Sister companies (7)
- Counter Restaurants Bloomsbury LtdFigures not disclosed
- Counter Restaurants Borough Yards LtdRev. — · Profit £675k
- Counter Restaurants City LtdRev. — · Profit −£1
- Counter Restaurants Eaton Lane LtdFigures not disclosed
- Counter Restaurants Lower James LtdRev. — · Profit £362k
- Counter Restaurants Oxford Street LtdFigures not disclosed
- Counter Restaurants Wrights Lane LtdRev. — · Profit −£146k
From the Persons with Significant Control register (corporate controllers only).
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Sources
Latest figures from FullAccounts for the year to 31 Jan 2026 (profit £140k), from the Companies House accounts bulk data published Aug 2026. Spotted an error? Request a correction.
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.