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Company No. 10870708 · Incorporated 18 Jul 2017

Well Played Apoc Limited

Registered name: WELL PLAYED APOC LIMITED

Part of Well Played Games Limited group

Well Played Apoc Limited made £3.2m revenue and £476k profit in the year to 31 Dec 2025. read from filing text

Well Played Apoc Limited’s revenue grew 1% to £3.2m in the year to 31 Dec 2025, with £476k profit and 1 employee. The company is classified under “publishing of computer games” and is based in Leamington Spa; we hold 4 years of its filed accounts.

Full P&L filedSection J · Information and communicationSIC 58210Publishing of computer games
Status
Active
Location
Leamington Spa, West Midlands
Age
9 yrs · since 2017
Type
Private Limited Company

Pass-through vehicle. This looks like a holding, staffing or umbrella company. Its revenue and profit may largely pass through to or from other entities, so the figures may not reflect a standalone operating business. It is excluded from our opportunity lists.

Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.

Latest accounts · year to 31 Dec 2025

Key figures

Small team
Revenue
£3.2m
Growth ▲1.1%
Profit
£476k
Growth ▼3.5%
Profit margin
15%
Gross 4.7%
Employees
1
Change 0%
Profit / employee
£476k
Revenue/employee £3.2m
Profitable streak
4yrs
Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

4 filed years

Financial history

Multi-year financials, oldest to newest
Year to31 Dec 202231 Dec 202331 Dec 202431 Dec 2025
DisclosureFull P&Lread from filing textFull P&Lread from filing textFull P&Lread from filing textFull P&Lread from filing text
Profit & loss
Revenue (turnover)£2.8m£3.1m£3.1m£3.2m
Cost of sales£2.8m£3.1m£3.1m£3m
Gross profit−£1.1k£2k£13k£148k
Profit before tax−£37.9k−£67.3k−£94.4k−£98.7k
Profit after tax£623k£475k£493k£476k
Profit (best available)£623k£475k£493k£476k
Employees (average)1111
Ratios
Profit margin22.6%15.4%15.7%15%
Gross margin0%0.1%0.4%4.7%
Revenue per employee£2.8m£3.1m£3.1m£3.2m
Profit per employee£623k£475k£493k£476k
Growth (year on year)
Revenue growth—▲11.7%▲2%▲1.1%
Profit growth—▼23.8%▲3.8%▼3.5%
Headcount growth—0%0%0%
Balance sheet — indirect signals, not revenue
Cash at bank£71.3k£112k£15.3k£584k
Net assets£1.2m£1.4m£1.6m£1.7m
Current assets£1.8m£1.7m£2m£2m
Debtors£1.7m£1.6m£2m£1.4m
SourceFullAccounts · bulk data Dec 2024FullAccounts · bulk data Dec 2024FullAccounts · bulk data Sep 2025FullAccounts · bulk data Sep 2026
Derived from the latest filing

How the business works

Profit margin
15%
Profit ÷ revenue.
Gross margin
4.7%
Gross profit ÷ revenue. High for software and services.
Revenue per employee
£3.2m
Revenue ÷ average employees.
Profit per employee
£476k
Profit ÷ average employees.
Cash conversion
—
Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue
—
Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue
—
Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue
43.5%
Money owed by customers. Low = customers pay quickly.
Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets
▲9%
Now £1.7m
Cash at bank
▲3710%
Now £584k
Headcount
0%
Now 1
Deferred income
—
Now —
Fixed assets
—
Now —
Corporate ownership

Group structure

Ownership chain

  1. Well Played Games Limitedultimate parent75–100%
  2. Well Played Apoc Limitedthis company

Bands show the share of ownership each company holds in the one below it.

From the Persons with Significant Control register (corporate controllers only).

Same industry, similar size

Similar profitable businesses

Industry benchmarks →

Sources

Latest figures from FullAccounts for the year to 31 Dec 2025 (profit £476k), from the Companies House accounts bulk data published Sep 2026. Spotted an error? Request a correction.

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.