Ma Group London Limited
Registered name: MA GROUP LONDON LIMITED
Part of The Independents Holding Limited groupMa Group London Limited made £10.7m revenue and £42k profit in the year to 31 Mar 2025.
Ma Group London Limited’s revenue fell 17% to £10.7m in the year to 31 Mar 2025, with £42k profit and 15 employees. The company is classified under “media representation services” and is based in London; we hold 4 years of its filed accounts.
- Status
- Active
- Location
- London, London
- Age
- 9 yrs · since 2017
- Type
- Private Limited Company
Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 Mar 2022 | 31 Mar 2023 | 31 Mar 2024 | 31 Mar 2025 |
|---|---|---|---|---|
| Disclosure | Full P&L | Full P&L | Full P&L | Full P&L |
| Profit & loss | ||||
| Revenue (turnover) | £15.8m | £17m | £12.9m | £10.7m |
| Cost of sales | £12.4m | £13.3m | £9.6m | £8.9m |
| Gross profit | £3.4m | £3.8m | £3.3m | £1.8m |
| Operating profit | £1.6m | £2.2m | £1.7m | £67.7k |
| Profit before tax | £1.6m | £2.2m | £1.7m | £64.1k |
| Profit after tax | £1.3m | £1.7m | £1.3m | £42k |
| Profit (best available) | £1.3m | £1.7m | £1.3m | £42k |
| Staff costs | £1.1m | £952k | £1.2m | £1.3m |
| Employees (average) | 17 | 16 | 17 | 15 |
| Ratios | ||||
| Profit margin | 8.3% | 10.2% | 9.9% | 0.4% |
| Gross margin | 21.4% | 22.3% | 25.7% | 17.1% |
| Revenue per employee | £927k | £1.1m | £759k | £713k |
| Profit per employee | £76.9k | £109k | £75.2k | £2.8k |
| Cash conversion | 79.1% | 58.6% | 67.3% | −208.8% |
| Growth (year on year) | ||||
| Revenue growth | — | ▲8.2% | ▼24.3% | ▼17.1% |
| Profit growth | — | ▲32.8% | ▼26.4% | ▼96.7% |
| Headcount growth | — | ▼5.9% | ▲6.3% | ▼11.8% |
| Balance sheet — indirect signals, not revenue | ||||
| Cash at bank | £2.7m | £3.1m | £2.8m | £1.8m |
| Net assets | £2.3m | £3.1m | £3m | £2.1m |
| Fixed assets | £23.5k | £20.7k | £35.7k | £30.9k |
| Current assets | £6.4m | £7.9m | £6m | £4.4m |
| Debtors | £3m | £3.7m | £2.8m | £2.1m |
| Deferred income | £169k | £181k | £44.8k | £55.9k |
| Cash from operations | £1.3m | £1.3m | £1.2m | −£141k |
| Source | FullAccounts · bulk data Mar 2024 | FullAccounts · bulk data Mar 2024 | FullAccounts · bulk data Jan 2025 | FullAccounts · bulk data Dec 2025 |
How the business works
- Profit margin
- 0.4%
- Profit ÷ revenue.
- Gross margin
- 17.1%
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £713k
- Revenue ÷ average employees.
- Profit per employee
- £2.8k
- Profit ÷ average employees.
- Cash conversion
- −208.8%
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- 0.3%
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- 0.5%
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- 19.5%
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- ▼30%
- Now £2.1m
- Cash at bank
- ▼37%
- Now £1.8m
- Headcount
- ▼12%
- Now 15
- Deferred income
- ▲25%
- Now £55.9k
- Fixed assets
- ▼13%
- Now £30.9k
Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.
Group structure
Ownership chain
- The Independents Holding Limitedultimate parent75–100%
- The Independents Creative Collective UK Limited75–100%
- Ma Group London Limitedthis company
Bands show the share of ownership each company holds in the one below it.
Sister companies (7)
- Stella Enterprises LimitedRev. £47.7m · Profit £8.1m
- 360Pm Europe LimitedFigures not disclosed
- A.I. PR LtdFigures not disclosed
- Atelier Athem LimitedFigures not disclosed
- Inca Productions LimitedFigures not disclosed
- Sunshine Partners Group LimitedActive - Proposal to Strike offFigures not disclosed
- We Are Ona LtdFigures not disclosed
From the Persons with Significant Control register (corporate controllers only).
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Sources
Latest figures from FullAccounts for the year to 31 Mar 2025 (profit £42k), from the Companies House accounts bulk data published Dec 2025. Spotted an error? Request a correction.
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.