How much does Different Dog Limited make?

Different Dog Limited reported revenue of £16.3m and a loss of £4.2m in the year to 31 Dec 2025, according to its accounts filed at Companies House.

How many employees does Different Dog Limited have?

Different Dog Limited reported an average of 126 employees in the year to 31 Dec 2025.

Is Different Dog Limited profitable?

No — Different Dog Limited reported a loss of £4.2m in the year to 31 Dec 2025.

Company No. 10589054 · Incorporated 30 Jan 2017

Different Dog Limited

Registered name: DIFFERENT DOG LIMITED

Different Dog Limited made £16.3m revenue and a £4.2m loss in the year to 31 Dec 2025.

Different Dog Limited’s revenue grew 52% to £16.3m in the year to 31 Dec 2025, with a loss of £4.2m and 126 employees. The company is classified under “manufacture of prepared pet foods” and is based in Telford; we hold 4 years of its filed accounts.

Full P&L filedSection C · ManufacturingSIC 10920Manufacture of prepared pet foods

Status: Active
Location: Telford, West Midlands
Age: 9 yrs · since 2017
Type: Private Limited Company

Latest accounts · year to 31 Dec 2025

Key figures

IndependentCash flow filed

Revenue

£16.3m

Growth ▲51.8%

Profit

−£4.2m

Growth —

Profit margin

−25.8%

Gross 23.7%

Employees

126

Change ▲11.5%

Profit / employee

−£33.3k

Revenue/employee £129k

Profitable streak

0yrs

Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

4 filed years

Financial history

Multi-year financials, oldest to newest
Year to	31 Dec 2022	31 Dec 2023	31 Dec 2024	31 Dec 2025
Disclosure	Profit only	Profit only	Full P&L	Full P&L
Profit & loss
Revenue (turnover)	—	—	£10.7m	£16.3m
Cost of sales	—	—	£8.2m	£12.4m
Gross profit	—	—	£2.5m	£3.8m
Operating profit	—	—	−£2.1m	−£4.4m
Profit before tax	—	—	−£2m	−£4.2m
Profit after tax	−£2.2m	−£1.5m	−£1.8m	−£4.2m
Profit (best available)	−£2.2m	−£1.5m	−£1.8m	−£4.2m
Staff costs	—	—	£3.5m	£4.9m
Employees (average)	57	92	113	126
Ratios
Profit margin	—	—	−17%	−25.8%
Gross margin	—	—	23.3%	23.7%
Revenue per employee	—	—	£94.8k	£129k
Profit per employee	−£38.4k	−£16.8k	−£16.1k	−£33.3k
Growth (year on year)
Revenue growth	—	—	—	▲51.8%
Headcount growth	—	▲61.4%	▲22.8%	▲11.5%
Balance sheet — indirect signals, not revenue
Cash at bank	£1.4m	£1.3m	£9.1m	£2.8m
Net assets	£843k	£902k	£9.1m	£5.1m
Fixed assets	£248k	£276k	£976k	£6.1m
Current assets	£1.6m	£1.9m	£10m	£4.3m
Debtors	£1.7k	£5.9k	£7.3k	£14.1k
Deferred income	£52.8k	£139k	£295k	£412k
Cash from operations	—	—	−£1.4m	−£3.6m
Source	FullAccounts · bulk data Sep 2024	FullAccounts · bulk data Sep 2024	FullAccounts · bulk data Aug 2025	FullAccounts · bulk data Sep 2026

Derived from the latest filing

How the business works

Profit margin: −25.8%; Profit ÷ revenue.
Gross margin: 23.7%; Gross profit ÷ revenue. High for software and services.
Revenue per employee: £129k; Revenue ÷ average employees.
Profit per employee: −£33.3k; Profit ÷ average employees.
Cash conversion: —; Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue: 37.4%; Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue: 2.5%; Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue: 0.1%; Money owed by customers. Low = customers pay quickly.

Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets: ▼44%; Now £5.1m
Cash at bank: ▼69%; Now £2.8m
Headcount: ▲12%; Now 126
Deferred income: ▲40%; Now £412k
Fixed assets: ▲523%; Now £6.1m

Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.

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Sources

Companies House profile Filing history & original accounts

Latest figures from FullAccounts for the year to 31 Dec 2025 (profit −£4.2m), from the Companies House accounts bulk data published Sep 2026. Spotted an error? Request a correction.

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.