Warpaint London PLC
Registered name: WARPAINT LONDON PLC
Warpaint London PLC made £105m revenue and £14.4m profit in the year to 31 Dec 2025.
Warpaint London PLC’s revenue grew 3% to £105m in the year to 31 Dec 2025, with £14.4m profit and 187 employees. The company is classified under “wholesale of perfume and cosmetics” and is based in Iver; we hold 3 years of its filed accounts.
- Status
- Active
- Location
- Iver, South East
- Age
- 10 yrs · since 2016
- Type
- Public Limited Company
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 Dec 2023 | 31 Dec 2024 | 31 Dec 2025 |
|---|---|---|---|
| Disclosure | Full P&L | Full P&L | Full P&L |
| Profit & loss | |||
| Revenue (turnover) | £89.6m | £102m | £105m |
| Cost of sales | −£53.9m | −£59.7m | −£60.3m |
| Gross profit | £35.7m | £41.9m | £44.7m |
| Operating profit | £18.5m | £24m | £18.5m |
| Profit before tax | £18.1m | £23.8m | £18.1m |
| Profit after tax | £13.9m | £18.2m | £14.4m |
| Profit (best available) | £13.9m | £18.2m | £14.4m |
| Employees (average) | 141 | 155 | 187 |
| Ratios | |||
| Profit margin | 15.5% | 17.9% | 13.7% |
| Gross margin | 39.9% | 41.2% | 42.6% |
| Revenue per employee | £635k | £656k | £562k |
| Profit per employee | £98.6k | £118k | £76.7k |
| Growth (year on year) | |||
| Revenue growth | — | ▲13.4% | ▲3.4% |
| Profit growth | — | ▲31.2% | ▼21.3% |
| Headcount growth | — | ▲9.9% | ▲20.6% |
| Balance sheet — indirect signals, not revenue | |||
| Net assets | — | — | — |
| Source | Accounts · bulk data Jun 2025 | Accounts · bulk data Jun 2025 | Accounts · bulk data Jul 2026 |
How the business works
- Profit margin
- 13.7%
- Profit ÷ revenue.
- Gross margin
- 42.6%
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £562k
- Revenue ÷ average employees.
- Profit per employee
- £76.7k
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- —
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- —
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- —
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- —
- Now —
- Cash at bank
- —
- Now —
- Headcount
- ▲21%
- Now 187
- Deferred income
- —
- Now —
- Fixed assets
- —
- Now —
Group structure
Subsidiaries (4)
- Beaute Sales EU LimitedFigures not disclosed
- Retra Holdings LimitedRev. — · Profit £2m
- Treasured Scents (2014) LimitedRev. — · Profit £219k
- Warpaint Cosmetics Group LimitedRev. — · Profit £8m
From the Persons with Significant Control register (corporate controllers only).
Similar profitable businesses
- Comfort Click LimitedSevenoaks · Wholesale of perfume and cosmetics
- Revenue
- £134m
- Profit
- £13.6m
- Staff
- 16
- PL Distribution LtdStockport · Wholesale of perfume and cosmetics
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- £71.3m
- Profit
- £4.1m
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- Pricecheck Toiletries LimitedSheffield · Wholesale of perfume and cosmetics
- Revenue
- £180m
- Profit
- £5m
- Staff
- 321
- Warpaint Cosmetics (2014) LimitedIver · Wholesale of perfume and cosmetics
- Revenue
- £61.1m
- Profit
- £11.8m
- Staff
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- Karium LtdBracknell · Wholesale of perfume and cosmetics
- Revenue
- £44.9m
- Profit
- £4.5m
- Staff
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- Refy Beauty LtdManchester · Wholesale of perfume and cosmetics
- Revenue
- £43.9m
- Profit
- £5.6m
- Staff
- 124
Sources
Latest figures from accounts for the year to 31 Dec 2025 (profit £14.4m), from the Companies House accounts bulk data published Jul 2026. Spotted an error? Request a correction.
Updated from Companies House on 15 Oct 2026
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.