Playful Entertainment Limited
Registered name: PLAYFUL ENTERTAINMENT LIMITED
Part of Playful Group Limited groupPlayful Entertainment Limited made £958k profit in the year to 31 Mar 2025 (revenue not disclosed).
Playful Entertainment Limited reported £958k profit in the year to 31 Mar 2025, up 131% on the year before; its revenue was not disclosed. It had 2,025 employees. The company is classified under “support activities to performing arts” and is based in London; we hold 4 years of its filed accounts.
- Status
- Active
- Location
- London, London
- Age
- 12 yrs · since 2014
- Type
- Private Limited Company
Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently. From the filing: “The parent company of Playful Entertainment Limited is Playful Group Limited and its registered office is 39-41 Charing Cross Road, London, United Kingdom, WC2H 0AR.”
Key figures
This company published its profit but not its turnover, so revenue and margins are not disclosed. We never estimate them.
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 Mar 2022 | 31 Mar 2023 | 31 Mar 2024 | 31 Mar 2025 |
|---|---|---|---|---|
| Disclosure | No P&L | Profit only | Profit only | Profit only |
| Profit & loss | ||||
| Revenue (turnover) | — | — | — | — |
| Profit after tax | — | £216k | £414k | £958k |
| Profit (best available) | — | £216k | £414k | £958k |
| Employees (average) | — | 7 | 7 | 2,025 |
| Ratios | ||||
| Profit margin | — | — | — | — |
| Profit per employee | — | £30.8k | £59.1k | £473 |
| Growth (year on year) | ||||
| Profit growth | — | — | ▲91.8% | ▲131.4% |
| Headcount growth | — | — | 0% | ▲28829% |
| Balance sheet — indirect signals, not revenue | ||||
| Cash at bank | £627k | £683k | £216k | £457k |
| Net assets | £370k | £365k | £779k | £376k |
| Fixed assets | £530k | £134k | £100k | £96.3k |
| Current assets | £1.6m | £2.1m | £1.4m | £1.1m |
| Debtors | £31k | £19.1k | £145k | £32.8k |
| Deferred income | £30.6k | £108k | £90.8k | £99.1k |
| Source | FullAccounts · bulk data Dec 2023 | FullAccounts · bulk data Dec 2023 | FullAccounts · bulk data Dec 2024 | FullAccounts · bulk data Oct 2025 |
How the business works
- Profit margin
- —
- Profit ÷ revenue.
- Gross margin
- —
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- —
- Revenue ÷ average employees.
- Profit per employee
- £473
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- —
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- —
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- —
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- ▼52%
- Now £376k
- Cash at bank
- ▲112%
- Now £457k
- Headcount
- ▲28829%
- Now 2,025
- Deferred income
- ▲9%
- Now £99.1k
- Fixed assets
- ▼4%
- Now £96.3k
Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.
Group structure
Ownership chain
- Playful Group Limitedultimate parent75–100%
- Playful Entertainment Limitedthis company
Bands show the share of ownership each company holds in the one below it.
From the Persons with Significant Control register (corporate controllers only).
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Sources
Latest figures from FullAccounts for the year to 31 Mar 2025 (profit £958k), from the Companies House accounts bulk data published Oct 2025. Spotted an error? Request a correction.
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.