Trustpilot Ltd
Registered name: TRUSTPILOT LTD
Part of Trustpilot Group PLC groupTrustpilot Ltd made £72.9m revenue and a £7m loss in the year to 31 Dec 2024.
Trustpilot Ltd’s revenue grew 25% to £72.9m in the year to 31 Dec 2024, with a loss of £7m and 424 employees. The company is classified under “other information service activities” and is based in London; we hold 3 years of its filed accounts.
- Status
- Active
- Location
- London, London
- Age
- 13 yrs · since 2013
- Type
- Private Limited Company
Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 Dec 2022 | 31 Dec 2023 | 31 Dec 2024 |
|---|---|---|---|
| Disclosure | Full P&L | Full P&L | Full P&L |
| Profit & loss | |||
| Revenue (turnover) | £44.9m | £58.3m | £72.9m |
| Operating profit | £506k | £834k | −£15.6m |
| Profit before tax | £496k | £918k | −£15.5m |
| Profit after tax | £501k | £872k | −£7m |
| Profit (best available) | £501k | £872k | −£7m |
| Staff costs | £29m | £38.4m | £50.2m |
| Employees (average) | 302 | 337 | 424 |
| Ratios | |||
| Profit margin | 1.1% | 1.5% | −9.6% |
| Revenue per employee | £149k | £173k | £172k |
| Profit per employee | £1.7k | £2.6k | −£16.5k |
| Growth (year on year) | |||
| Revenue growth | — | ▲29.7% | ▲25.2% |
| Profit growth | — | ▲74.1% | ▼901.2% |
| Headcount growth | — | ▲11.6% | ▲25.8% |
| Balance sheet — indirect signals, not revenue | |||
| Cash at bank | £3.2m | £7.7m | £7.5m |
| Net assets | £2.1m | £5.5m | £5.3m |
| Fixed assets | £1.2m | £690k | £1.7m |
| Current assets | £5.7m | £12.4m | £31m |
| Debtors | £2.5m | £0 | £6.8m |
| Deferred income | — | £4.9m | £22.1m |
| Source | FullAccounts · bulk data Sep 2024 | FullAccounts · bulk data Sep 2024 | FullAccounts · bulk data Sep 2025 |
How the business works
- Profit margin
- −9.6%
- Profit ÷ revenue.
- Gross margin
- —
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £172k
- Revenue ÷ average employees.
- Profit per employee
- −£16.5k
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- 2.3%
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- 30.3%
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- 9.4%
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- ▼4%
- Now £5.3m
- Cash at bank
- ▼3%
- Now £7.5m
- Headcount
- ▲26%
- Now 424
- Deferred income
- ▲347%
- Now £22.1m
- Fixed assets
- ▲142%
- Now £1.7m
Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.
Group structure
Ownership chain
- Trustpilot Group PLCultimate parent75–100%
- Trustpilot Ltdthis company
Bands show the share of ownership each company holds in the one below it.
From the Persons with Significant Control register (corporate controllers only).
Similar profitable businesses
- Synertec LimitedWellington · Other information service activities n.e.c.
- Revenue
- £60.2m
- Profit
- £2.6m
- Staff
- 291
- Nasdaq LimitedLondon · Other information service activities n.e.c.
- Revenue
- £39.1m
- Profit
- £538k
- Staff
- 170
- Fruugo.com LtdUlverston · Other information service activities n.e.c.
- Revenue
- £38.4m
- Profit
- £1.4m
- Staff
- 165
- Teledoctor LimitedLondon · Other information service activities n.e.c.
- Revenue
- £33.5m
- Profit
- £2.3m
- Staff
- 311
- Nextgear Capital UK LimitedChester · Other information service activities n.e.c.
- Revenue
- £33.3m
- Profit
- £12.7m
- Staff
- 66
- The Student Energy Group LtdBirmingham · Other information service activities n.e.c.
- Revenue
- £28.1m
- Profit
- £2.1m
- Staff
- 66
Sources
Latest figures from FullAccounts for the year to 31 Dec 2024 (profit −£7m), from the Companies House accounts bulk data published Sep 2025. Spotted an error? Request a correction.
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.