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Company No. 08587906 · Incorporated 27 Jun 2013

Bull Products Ltd

Registered name: BULL PRODUCTS LTD

Part of DWS Group Limited group

Bull Products Ltd made £18.7m revenue and £3.4m profit in the year to 31 Dec 2025.

Bull Products Ltd’s revenue grew 8% to £18.7m in the year to 31 Dec 2025, with £3.4m profit and 91 employees. The company is classified under “other retail sale not in stores, stalls or markets” and is based in Hereford; we hold 4 years of its filed accounts.

Full P&L filedSection G · Wholesale and retail trade; repair of motor vehiclesSIC 47990Other retail sale not in stores, stalls or markets
Status
Active
Location
Hereford, West Midlands
Age
13 yrs · since 2013
Type
Private Limited Company

Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.

Latest accounts · year to 31 Dec 2025

Key figures

Capital-lightOperating leverageDoing more with less
Revenue
£18.7m
Growth ▲8%
Profit
£3.4m
Growth ▲9.3%
Profit margin
18.4%
Gross 45.1%
Employees
91
Change ▼4.2%
Profit / employee
£37.7k
Revenue/employee £205k
Profitable streak
4yrs
Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

4 filed years

Financial history

Multi-year financials, oldest to newest
Year to31 Dec 202231 Dec 202331 Dec 202431 Dec 2025
DisclosureFull P&LFull P&LFull P&LFull P&L
Profit & loss
Revenue (turnover)£15.3m£16.5m£17.3m£18.7m
Cost of sales£8.3m£9.8m£10.5m£10.2m
Gross profit£7m£6.7m£6.8m£8.4m
Operating profit£3.6m£3.4m£3.3m£4m
Profit before tax£3.6m£3.4m£3.5m£4m
Profit after tax£3.4m£3.1m£3.1m£3.4m
Profit (best available)£3.4m£3.1m£3.1m£3.4m
Staff costs£3.5m£4.1m£4.9m£5.3m
Employees (average)75769591
Ratios
Profit margin22.2%18.9%18.2%18.4%
Gross margin45.8%40.7%39.4%45.1%
Revenue per employee£204k£218k£182k£205k
Profit per employee£45.4k£41.1k£33.1k£37.7k
Growth (year on year)
Revenue growth—▲7.8%▲4.6%▲8%
Profit growth—▼8.3%▲0.5%▲9.3%
Headcount growth—▲1.3%▲25%▼4.2%
Balance sheet — indirect signals, not revenue
Cash at bank£935k£535k£459k£932k
Net assets£7.9m£10.5m£11.5m£12m
Fixed assets£925k£1.1m£865k£845k
Current assets£10.5m£12.7m£14.2m£14.3m
Debtors£2.4m£2.4m£2.6m£2.5m
Deferred income£296k£209k£395k£401k
SourceFullAccounts · bulk data Aug 2024FullAccounts · bulk data Aug 2024FullAccounts · bulk data Jul 2025FullAccounts · bulk data Jun 2026
Derived from the latest filing

How the business works

Profit margin
18.4%
Profit ÷ revenue.
Gross margin
45.1%
Gross profit ÷ revenue. High for software and services.
Revenue per employee
£205k
Revenue ÷ average employees.
Profit per employee
£37.7k
Profit ÷ average employees.
Cash conversion
—
Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue
4.5%
Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue
2.1%
Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue
13.3%
Money owed by customers. Low = customers pay quickly.
Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets
▲4%
Now £12m
Cash at bank
▲103%
Now £932k
Headcount
▼4%
Now 91
Deferred income
▲1%
Now £401k
Fixed assets
▼2%
Now £845k

Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.

Corporate ownership

Group structure

Ownership chain

  1. DWS Group Limitedultimate parent75–100%
  2. Bull Products Ltdthis company

Bands show the share of ownership each company holds in the one below it.

Subsidiaries (1)

Sister companies (2)

From the Persons with Significant Control register (corporate controllers only).

Same industry, similar size

Similar profitable businesses

Industry benchmarks →

Sources

Latest figures from FullAccounts for the year to 31 Dec 2025 (profit £3.4m), from the Companies House accounts bulk data published Jun 2026. Spotted an error? Request a correction.

Updated from Companies House on 13 Oct 2026

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.