Push Gaming Limited
Registered name: PUSH GAMING LIMITED
Push Gaming Limited made £13.5m revenue and a £6.9m loss in the year to 31 Dec 2025. read from filing text
Push Gaming Limited’s revenue fell 38% to £13.5m in the year to 31 Dec 2025, with a loss of £6.9m and 130 employees. The company is classified under “ready-made interactive leisure and entertainment software development” and is based in London; we hold 5 years of its filed accounts.
- Status
- Active
- Location
- London, London
- Age
- 16 yrs · since 2010
- Type
- Private Limited Company
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 Dec 2021 | 31 Dec 2022 | 31 Dec 2023 | 31 Dec 2024 | 31 Dec 2025 |
|---|---|---|---|---|---|
| Disclosure | Full P&Lread from filing text | Full P&L | Full P&L | Full P&L | Full P&Lread from filing text |
| Profit & loss | |||||
| Revenue (turnover) | £10.2m | £14.8m | £23.5m | £21.9m | £13.5m |
| Cost of sales | £3.7m | £4.2m | £6.4m | £8.3m | £10.9m |
| Gross profit | £6.5m | £10.6m | £17.1m | £13.6m | £2.7m |
| Operating profit | £2.7m | £6m | £5.7m | £1m | −£9.2m |
| Profit before tax | £2.7m | £6m | £5.7m | £613k | −£9.4m |
| Profit after tax | £2.6m | £4.6m | £6.8m | £99.6k | −£6.9m |
| Profit (best available) | £2.6m | £4.6m | £6.8m | £99.6k | −£6.9m |
| Staff costs | £1.4m | £1.9m | £5.3m | £8m | — |
| Employees (average) | 43 | 59 | 89 | 123 | 130 |
| Ratios | |||||
| Profit margin | 25.1% | 31.3% | 29.1% | 0.4% | −50.7% |
| Gross margin | 63.5% | 71.5% | 72.9% | 62% | 19.7% |
| Revenue per employee | £238k | £251k | £264k | £178k | £104k |
| Profit per employee | £59.7k | £78.5k | £76.8k | £809 | −£52.7k |
| Cash conversion | −89.3% | 20.1% | −26% | 71.1% | — |
| Growth (year on year) | |||||
| Revenue growth | — | ▲44.6% | ▲59% | ▼6.8% | ▼38.3% |
| Profit growth | — | ▲80.5% | ▲47.5% | ▼98.5% | ▼6986% |
| Headcount growth | — | ▲37.2% | ▲50.8% | ▲38.2% | ▲5.7% |
| Balance sheet — indirect signals, not revenue | |||||
| Cash at bank | £613k | £1m | £1.1m | £273k | £532k |
| Net assets | £6.7m | £11.5m | £21.4m | £21.5m | £14.6m |
| Fixed assets | £3.3m | £161k | £188k | £138k | £110k |
| Current assets | £4.2m | £14.9m | £30.5m | £27.9m | £43.6m |
| Debtors | £35.1k | £25.9k | £0 | £27.7m | £43.1m |
| Deferred income | £225k | £271k | £333k | £92.5k | £663k |
| Cash from operations | −£2.4m | £1.2m | −£1.5m | £714k | — |
| Source | FullAccounts · bulk data Jan 2024 | FullAccounts · bulk data Jan 2024 | FullAccounts · bulk data Sep 2024 | FullAccounts · bulk data Sep 2025 | FullAccounts · bulk data Sep 2026 |
How the business works
- Profit margin
- −50.7%
- Profit ÷ revenue.
- Gross margin
- 19.7%
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £104k
- Revenue ÷ average employees.
- Profit per employee
- −£52.7k
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- 0.8%
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- 4.9%
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- 318.4%
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- ▼32%
- Now £14.6m
- Cash at bank
- ▲95%
- Now £532k
- Headcount
- ▲6%
- Now 130
- Deferred income
- ▲617%
- Now £663k
- Fixed assets
- ▼20%
- Now £110k
Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.
Group structure
Subsidiaries (1)
- Game Server Integrations LimitedFigures not disclosed
From the Persons with Significant Control register (corporate controllers only).
Similar profitable businesses
- The Indie Stone LtdGateshead · Ready-made interactive leisure and entertainment software development
- Revenue
- £14.2m
- Profit
- £6.2m
- Staff
- 12
- Fusebox Games LtdLondon · Ready-made interactive leisure and entertainment software development
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- £14.4m
- Profit
- £4.1m
- Staff
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- Rubber Road LtdWelwyn Garden City · Ready-made interactive leisure and entertainment software development
- Revenue
- £14.5m
- Profit
- £467k
- Staff
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- Dambuster Studios Ltd.Nottingham · Ready-made interactive leisure and entertainment software development
- Revenue
- £15.8m
- Profit
- £263k
- Staff
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- Flix Interactive LimitedBromsgrove · Ready-made interactive leisure and entertainment software development
- Revenue
- £15.9m
- Profit
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- Studio Gobo LimitedLondon · Ready-made interactive leisure and entertainment software development
- Revenue
- £10.7m
- Profit
- £232k
- Staff
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Sources
Latest figures from FullAccounts for the year to 31 Dec 2025 (profit −£6.9m), from the Companies House accounts bulk data published Sep 2026. Spotted an error? Request a correction.
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.