Scruffy Dog Group Limited
Registered name: SCRUFFY DOG GROUP LIMITED
Part of Journey UK Bidco Limited groupScruffy Dog Group Limited made £16.5m revenue and £1.6m profit in the year to 31 Mar 2025.
Scruffy Dog Group Limited’s revenue fell 26% to £16.5m in the year to 31 Mar 2025, with £1.6m profit and 71 employees. The company is classified under “other amusement and recreation activities” and is based in Birmingham; we hold 4 years of its filed accounts.
- Status
- Active
- Location
- Birmingham, West Midlands
- Age
- 16 yrs · since 2010
- Type
- Private Limited Company
Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 Mar 2022 | 31 Mar 2023 | 31 Mar 2024 | 31 Mar 2025 |
|---|---|---|---|---|
| Disclosure | No P&L | No P&L | Full P&L | Full P&L |
| Profit & loss | ||||
| Revenue (turnover) | — | — | £22.2m | £16.5m |
| Profit before tax | — | — | £3.4m | £1.6m |
| Profit after tax | — | — | £3.4m | £1.6m |
| Profit (best available) | — | — | £3.4m | £1.6m |
| Staff costs | — | — | £2m | £3.7m |
| Employees (average) | 0 | 0 | 0 | 71 |
| Ratios | ||||
| Profit margin | — | — | 15.3% | 9.6% |
| Revenue per employee | — | — | — | £232k |
| Profit per employee | — | — | — | £22.4k |
| Growth (year on year) | ||||
| Revenue growth | — | — | — | ▼25.9% |
| Profit growth | — | — | — | ▼53.4% |
| Balance sheet — indirect signals, not revenue | ||||
| Cash at bank | — | — | £9.6m | £8.9m |
| Net assets | £3.3m | £5m | £6m | £9.6m |
| Fixed assets | £103k | £126k | £216k | £698k |
| Current assets | £3.3m | £5m | £6.1m | £11.1m |
| Debtors | — | — | £4.1m | £1.2m |
| Deferred income | — | — | £1.9m | £337k |
| Cash from operations | — | — | £3.3m | £1.1m |
| Source | Accounts · bulk data Dec 2023 | Accounts · bulk data Dec 2023 | FilletedAccounts · bulk data Dec 2024 | FullAccounts · bulk data Jul 2026 |
How the business works
- Profit margin
- 9.6%
- Profit ÷ revenue.
- Gross margin
- —
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £232k
- Revenue ÷ average employees.
- Profit per employee
- £22.4k
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- 4.2%
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- 2.1%
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- 7%
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- ▲58%
- Now £9.6m
- Cash at bank
- ▼7%
- Now £8.9m
- Headcount
- —
- Now 71
- Deferred income
- ▼82%
- Now £337k
- Fixed assets
- ▲223%
- Now £698k
Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.
Group structure
Ownership chain
- Journey UK Bidco Limitedultimate parent75–100%
- Scruffy Dog Group Limitedthis company
Bands show the share of ownership each company holds in the one below it.
Subsidiaries (4)
- Scruffy Dog Creative Contractors LtdFigures not disclosed
- Scruffy Dog Creative LimitedFigures not disclosed
- Scruffy Dog Operations LimitedFigures not disclosed
- Scruffy Dog Productions LimitedFigures not disclosed
Sister companies (4)
- 59 Group LtdFigures not disclosed
- Dimension UK Holdco LimitedRev. — · Profit −£13.4m
- So Holdco LimitedFigures not disclosed
- Vmistudio LtdFigures not disclosed
From the Persons with Significant Control register (corporate controllers only).
Similar profitable businesses
- Cook and Associates LimitedBromsgrove · Other amusement and recreation activities n.e.c.
- Revenue
- £16.4m
- Profit
- £475k
- Staff
- 27
- Aok Events LimitedWigan · Other amusement and recreation activities n.e.c.
- Revenue
- £16.2m
- Profit
- £1.1m
- Staff
- 38
- Vibration Group LimitedLondon · Other amusement and recreation activities n.e.c.
- Revenue
- £15.8m
- Profit
- £142k
- Staff
- 41
- Croeso Pubs LtdCardiff · Other amusement and recreation activities n.e.c.
- Revenue
- £15.8m
- Profit
- £949k
- Staff
- —
- Funstation LimitedNorthampton · Other amusement and recreation activities n.e.c.
- Revenue
- £15.7m
- Profit
- £2.1m
- Staff
- 236
- Plastic Head Music Distribution LimitedWallingford · Other amusement and recreation activities n.e.c.
- Revenue
- £15.2m
- Profit
- £194k
- Staff
- 66
Sources
Latest figures from FullAccounts for the year to 31 Mar 2025 (profit £1.6m), from the Companies House accounts bulk data published Jul 2026. Spotted an error? Request a correction.
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.