What a Great Idea Ltd
Registered name: WHAT A GREAT IDEA LTD
What a Great Idea Ltd made £89.1k revenue and £27.7k profit in the year to 31 May 2025.
What a Great Idea Ltd’s revenue grew 50% to £89.1k in the year to 31 May 2025, with £27.7k profit and 2 employees. The company is classified under “accounting and auditing activities” and is based in Woking; we hold 4 years of its filed accounts.
- Status
- Active
- Location
- Woking, South East
- Age
- 16 yrs · since 2010
- Type
- Private Limited Company
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 May 2022 | 31 May 2023 | 31 May 2024 | 31 May 2025 |
|---|---|---|---|---|
| Disclosure | No P&L | No P&L | Full P&L | Full P&L |
| Profit & loss | ||||
| Revenue (turnover) | — | — | £59.6k | £89.1k |
| Profit after tax | — | — | £13.9k | £27.7k |
| Profit (best available) | — | — | £13.9k | £27.7k |
| Staff costs | — | — | £39.7k | £46.5k |
| Employees (average) | — | 1 | 1 | 2 |
| Ratios | ||||
| Profit margin | — | — | 23.3% | 31.1% |
| Revenue per employee | — | — | £59.6k | £44.6k |
| Profit per employee | — | — | £13.9k | £13.8k |
| Growth (year on year) | ||||
| Revenue growth | — | — | — | ▲49.6% |
| Profit growth | — | — | — | ▲99.2% |
| Headcount growth | — | — | 0% | ▲100% |
| Balance sheet — indirect signals, not revenue | ||||
| Net assets | £12.3k | £16.4k | £29.3k | £53.9k |
| Current assets | £19.8k | £21.3k | £34.1k | £44.2k |
| Source | FullAccounts · bulk data Jan 2024 | FullAccounts · bulk data Jan 2024 | FullAccounts · bulk data Jan 2025 | FullAccounts · bulk data Aug 2025 |
How the business works
- Profit margin
- 31.1%
- Profit ÷ revenue.
- Gross margin
- —
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £44.6k
- Revenue ÷ average employees.
- Profit per employee
- £13.8k
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- —
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- —
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- —
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- ▲84%
- Now £53.9k
- Cash at bank
- —
- Now —
- Headcount
- ▲100%
- Now 2
- Deferred income
- —
- Now —
- Fixed assets
- —
- Now —
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Sources
Latest figures from FullAccounts for the year to 31 May 2025 (profit £27.7k), from the Companies House accounts bulk data published Aug 2025. Spotted an error? Request a correction.
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.