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Company No. 07118575 · Incorporated 7 Jan 2010

Vidafresh Limited

Registered name: VIDAFRESH LIMITED

Vidafresh Limited made £72.8m revenue and £1m profit in the year to 29 Mar 2025.

Vidafresh Limited’s revenue grew 24% to £72.8m in the year to 29 Mar 2025, with £1m profit and 28 employees. The company is classified under “wholesale of fruit and vegetables” and is based in Dartford; we hold 4 years of its filed accounts.

Full P&L filedSection G · Wholesale and retail trade; repair of motor vehiclesSIC 46310Wholesale of fruit and vegetables
Status
Active
Location
Dartford, South East
Age
16 yrs · since 2010
Type
Private Limited Company
Latest accounts · year to 29 Mar 2025

Key figures

IndependentCapital-lightCash flow filed
Revenue
£72.8m
Growth ▲23.8%
Profit
£1m
Growth ▼1.4%
Profit margin
1.4%
Gross 4.9%
Employees
28
Change ▲7.7%
Profit / employee
£37k
Revenue/employee £2.6m
Profitable streak
4yrs
Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

4 filed years

Financial history

Multi-year financials, oldest to newest
Year to2 Apr 20221 Apr 202330 Mar 202429 Mar 2025
DisclosureFull P&LFull P&LFull P&LFull P&L
Profit & loss
Revenue (turnover)£58.3m£59.9m£58.8m£72.8m
Cost of sales£55.1m£56.8m£55.3m£69.2m
Gross profit£3.2m£3.1m£3.5m£3.6m
Operating profit£1.4m£1.5m£1.6m£1.6m
Profit before tax£1.3m£546k£1.4m£1.4m
Profit after tax£1.1m£431k£1.1m£1m
Profit (best available)£1.1m£431k£1.1m£1m
Staff costs£1.3m£1.2m£1.4m£1.4m
Employees (average)33292628
Ratios
Profit margin1.9%0.7%1.8%1.4%
Gross margin5.5%5.2%6%4.9%
Revenue per employee£1.8m£2.1m£2.3m£2.6m
Profit per employee£32.8k£14.9k£40.4k£37k
Cash conversion174.2%12.5%−16.2%119.9%
Growth (year on year)
Revenue growth—▲2.6%▼1.8%▲23.8%
Profit growth—▼60.2%▲143.9%▼1.4%
Headcount growth—▼12.1%▼10.3%▲7.7%
Balance sheet — indirect signals, not revenue
Cash at bank£7.5k£8.8k£104k£1m
Net assets£3.5m£3.6m£4.3m£4.9m
Fixed assets£232k£177k£204k£537k
Current assets£16.1m£16.8m£19.8m£19.9m
Debtors£11.6m£13.3m£15m£15.2m
Deferred income£3.6m£3.5m£4.4m£3.8m
Cash from operations£2.5m£187k−£263k£1.9m
SourceAccounts · bulk data Oct 2023Accounts · bulk data Oct 2023FullAccounts · bulk data Sep 2024FullAccounts · bulk data Nov 2025
Derived from the latest filing

How the business works

Profit margin
1.4%
Profit ÷ revenue.
Gross margin
4.9%
Gross profit ÷ revenue. High for software and services.
Revenue per employee
£2.6m
Revenue ÷ average employees.
Profit per employee
£37k
Profit ÷ average employees.
Cash conversion
119.9%
Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue
0.7%
Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue
5.3%
Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue
20.8%
Money owed by customers. Low = customers pay quickly.
Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets
▲14%
Now £4.9m
Cash at bank
▲900%
Now £1m
Headcount
▲8%
Now 28
Deferred income
▼14%
Now £3.8m
Fixed assets
▲163%
Now £537k

Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.

Corporate ownership

Group structure

Subsidiaries (2)

From the Persons with Significant Control register (corporate controllers only).

Same industry, similar size

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Industry benchmarks →

Sources

Latest figures from FullAccounts for the year to 29 Mar 2025 (profit £1m), from the Companies House accounts bulk data published Nov 2025. Spotted an error? Request a correction.

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.