How much does Natural Instinct Limited make?

Natural Instinct Limited reported revenue of £12m and £776k profit in the year to 31 Dec 2023, according to its accounts filed at Companies House.

How many employees does Natural Instinct Limited have?

Natural Instinct Limited reported an average of 48 employees in the year to 31 Dec 2023.

Is Natural Instinct Limited profitable?

Yes — Natural Instinct Limited reported a profit of £776k in the year to 31 Dec 2023.

Company No. 06901981 · Incorporated 11 May 2009

Natural Instinct Limited

Registered name: NATURAL INSTINCT LIMITED

Part of The Nutriment Company Holding Limited group

Natural Instinct Limited made £12m revenue and £776k profit in the year to 31 Dec 2023. read from filing text

Natural Instinct Limited’s revenue grew 9% to £12m in the year to 31 Dec 2023, with £776k profit and 48 employees. The company is classified under “other manufacturing” and is based in Camberley; we hold 2 years of its filed accounts.

Full P&L filedSection C · ManufacturingSIC 32990Other manufacturing n.e.c.

Status: Active
Location: Camberley, South East
Age: 17 yrs · since 2009
Type: Private Limited Company

Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.

Latest accounts · year to 31 Dec 2023

Key figures

Capital-lightCash flow filed

Revenue

£12m

Growth ▲8.8%

Profit

£776k

Growth ▲0.1%

Profit margin

6.5%

Gross 45.6%

Employees

Change ▲2.1%

Profit / employee

£16.2k

Revenue/employee £249k

Profitable streak

2yrs

Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

2 filed years

Financial history

Multi-year financials, oldest to newest
Year to	31 Dec 2022	31 Dec 2023
Disclosure	Full P&Lread from filing text	Full P&Lread from filing text
Profit & loss
Revenue (turnover)	£11m	£12m
Cost of sales	£6m	£6.5m
Gross profit	£5m	£5.5m
Operating profit	£840k	£954k
Profit before tax	£889k	£1m
Profit after tax	£776k	£776k
Profit (best available)	£776k	£776k
Staff costs	£1.7m	£1.8m
Employees (average)	47	48
Ratios
Profit margin	7%	6.5%
Gross margin	45.3%	45.6%
Revenue per employee	£234k	£249k
Profit per employee	£16.5k	£16.2k
Cash conversion	−137.4%	−75.6%
Growth (year on year)
Revenue growth	—	▲8.8%
Profit growth	—	▲0.1%
Headcount growth	—	▲2.1%
Balance sheet — indirect signals, not revenue
Cash at bank	£809k	£633k
Net assets	£2.8m	£3.1m
Fixed assets	£613k	£640k
Current assets	£3.8m	£3.5m
Debtors	£273k	£257k
Deferred income	£205k	£140k
Cash from operations	−£1.2m	−£721k
Source	FullAccounts · bulk data Aug 2024	FullAccounts · bulk data Aug 2024

Derived from the latest filing

How the business works

Profit margin: 6.5%; Profit ÷ revenue.
Gross margin: 45.6%; Gross profit ÷ revenue. High for software and services.
Revenue per employee: £249k; Revenue ÷ average employees.
Profit per employee: £16.2k; Profit ÷ average employees.
Cash conversion: −75.6%; Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue: 5.3%; Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue: 1.2%; Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue: 2.1%; Money owed by customers. Low = customers pay quickly.

Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets: ▲10%; Now £3.1m
Cash at bank: ▼22%; Now £633k
Headcount: ▲2%; Now 48
Deferred income: ▼32%; Now £140k
Fixed assets: ▲5%; Now £640k

Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.

Corporate ownership

Group structure

Ownership chain

The Nutriment Company Holding Limitedultimate parent75–100%
Natural Instinct Limitedthis company

Bands show the share of ownership each company holds in the one below it.

Sister companies (10)

Pet Treats Wholesale LimitedRev. £8.8m · Profit £571k
Discount Pet Foods LimitedFigures not disclosed
Nova Dog Chews LimitedFigures not disclosed
Purrform LtdFigures not disclosed
The Dogs Butcher LimitedFigures not disclosed
The Nutriment Company UK I LimitedFigures not disclosed
The Nutriment Company UK VIII LimitedFigures not disclosed
Totally Natural LimitedFigures not disclosed
Yorkshire Raw Feeds LimitedFigures not disclosed
Your Pet Nutrition LtdFigures not disclosed

From the Persons with Significant Control register (corporate controllers only).

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Sources

Companies House profile Filing history & original accounts

Latest figures from FullAccounts for the year to 31 Dec 2023 (profit £776k), from the Companies House accounts bulk data published Aug 2024. Spotted an error? Request a correction.

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.