Acceleration Emarketing Limited
Registered name: ACCELERATION EMARKETING LIMITED
Part of Wpp Plc groupAcceleration Emarketing Limited made £7.1m revenue and £2m profit in the year to 31 Dec 2025.
Acceleration Emarketing Limited’s revenue grew 19% to £7.1m in the year to 31 Dec 2025, with £2m profit and 0 employees. The company is classified under “information technology consultancy activities” and is based in London; we hold 2 years of its filed accounts.
- Status
- Active
- Location
- London, London
- Age
- 21 yrs · since 2004
- Type
- Private Limited Company
Pass-through vehicle. This looks like a holding, staffing or umbrella company. Its revenue and profit may largely pass through to or from other entities, so the figures may not reflect a standalone operating business. It is excluded from our opportunity lists.
Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 Dec 2024 | 31 Dec 2025 |
|---|---|---|
| Disclosure | Full P&L | Full P&L |
| Profit & loss | ||
| Revenue (turnover) | £6m | £7.1m |
| Cost of sales | £1.7m | £2.2m |
| Gross profit | £4.3m | £5m |
| Operating profit | £1.2m | £1.5m |
| Profit before tax | £1.7m | £2m |
| Profit after tax | £1.7m | £2m |
| Profit (best available) | £1.7m | £2m |
| Employees (average) | 0 | 0 |
| Ratios | ||
| Profit margin | 27.6% | 27.8% |
| Gross margin | 72.2% | 69.6% |
| Growth (year on year) | ||
| Revenue growth | — | ▲18.8% |
| Profit growth | — | ▲19.5% |
| Balance sheet — indirect signals, not revenue | ||
| Net assets | £10m | £12m |
| Fixed assets | £4k | £0 |
| Current assets | £16.9m | £20.1m |
| Debtors | £2.9m | £2.5m |
| Deferred income | £149k | £106k |
| Source | FullAccounts · bulk data Jul 2026 | FullAccounts · bulk data Jul 2026 |
How the business works
- Profit margin
- 27.8%
- Profit ÷ revenue.
- Gross margin
- 69.6%
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- —
- Revenue ÷ average employees.
- Profit per employee
- —
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- 0%
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- 1.5%
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- 35.4%
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- ▲20%
- Now £12m
- Cash at bank
- —
- Now —
- Headcount
- —
- Now 0
- Deferred income
- ▼29%
- Now £106k
- Fixed assets
- ▼100%
- Now £0
Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.
Group structure
Ownership chain
- Wpp Plc (registered outside the UK register)ultimate parent75–100%
- WPP Jubilee Limited75–100%
- WPP MR Overseas Media Holdings Limited75–100%
- WPP 2005 Limited75–100%
- WPP 2323 Limited75–100%
- WPP UK Germany Holdings75–100%
- Acceleration Emarketing Limitedthis company
Bands show the share of ownership each company holds in the one below it.
Sister companies (5)
- Chi Partners Holdings LimitedFigures not disclosed
- Stickleback LimitedFigures not disclosed
- Verticurl Marketing UK LimitedFigures not disclosed
- WPP Dolphin UK LimitedFigures not disclosed
- WPP Opal LimitedFigures not disclosed
From the Persons with Significant Control register (corporate controllers only).
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Sources
Latest figures from FullAccounts for the year to 31 Dec 2025 (profit £2m), from the Companies House accounts bulk data published Jul 2026. Spotted an error? Request a correction.
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.