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Company No. 04824074 · Incorporated 7 Jul 2003

Primo Drinks Ltd

Registered name: PRIMO DRINKS LTD

Primo Drinks Ltd made £32.5m revenue and £2.2m profit in the year to 31 Dec 2024.

Primo Drinks Ltd’s revenue fell 1% to £32.5m in the year to 31 Dec 2024, with £2.2m profit and 80 employees. The company is classified under “wholesale of wine, beer, spirits and other alcoholic beverages” and is based in Stockport; we hold 3 years of its filed accounts.

Full P&L filedSection G · Wholesale and retail trade; repair of motor vehiclesSIC 46342Wholesale of wine, beer, spirits and other alcoholic beverages
Status
Active
Location
Stockport, North West
Age
23 yrs · since 2003
Type
Private Limited Company

Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently. From the filing: “Same Day Beers Group Limited”

Latest accounts · year to 31 Dec 2024

Key figures

Capital-light
Revenue
£32.5m
Growth ▼1.1%
Profit
£2.2m
Growth ▼0.3%
Profit margin
6.9%
Gross 21.2%
Employees
80
Change 0%
Profit / employee
£27.9k
Revenue/employee £406k
Profitable streak
3yrs
Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

3 filed years

Financial history

Multi-year financials, oldest to newest
Year to31 Dec 202231 Dec 202331 Dec 2024
DisclosureFull P&LFull P&LFull P&L
Profit & loss
Revenue (turnover)£30.8m£32.8m£32.5m
Cost of sales£23.3m£25.8m£25.6m
Gross profit£7.5m£7m£6.9m
Operating profit£3.6m£2.9m£2.7m
Profit before tax£3.6m£3m£2.9m
Profit after tax£2.9m£2.2m£2.2m
Profit (best available)£2.9m£2.2m£2.2m
Staff costs£2.5m£2.7m£2.8m
Employees (average)878080
Ratios
Profit margin9.3%6.8%6.9%
Gross margin24.2%21.4%21.2%
Revenue per employee£354k£410k£406k
Profit per employee£32.9k£27.9k£27.9k
Cash conversion91.9%−83%—
Growth (year on year)
Revenue growth—▲6.8%▼1.1%
Profit growth—▼21.8%▼0.3%
Headcount growth—▼8.1%0%
Balance sheet — indirect signals, not revenue
Cash at bank£5.8m£2.7m£4m
Net assets£8.6m£10.3m£12.3m
Fixed assets£1m£1.1m£850k
Current assets£11.1m£13.8m£15.6m
Debtors£832k£1.5m£977k
Deferred income£7.4k£248k£261k
Cash from operations£3.3m−£2.4m—
SourceFullAccounts · bulk data Sep 2024FullAccounts · bulk data Sep 2024FullAccounts · bulk data Sep 2025
Derived from the latest filing

How the business works

Profit margin
6.9%
Profit ÷ revenue.
Gross margin
21.2%
Gross profit ÷ revenue. High for software and services.
Revenue per employee
£406k
Revenue ÷ average employees.
Profit per employee
£27.9k
Profit ÷ average employees.
Cash conversion
—
Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue
2.6%
Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue
0.8%
Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue
3%
Money owed by customers. Low = customers pay quickly.
Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets
▲19%
Now £12.3m
Cash at bank
▲49%
Now £4m
Headcount
0%
Now 80
Deferred income
▲5%
Now £261k
Fixed assets
▼20%
Now £850k

Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.

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Sources

Latest figures from FullAccounts for the year to 31 Dec 2024 (profit £2.2m), from the Companies House accounts bulk data published Sep 2025. Spotted an error? Request a correction.

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.