Underbelly Limited
Registered name: UNDERBELLY LIMITED
Part of By Popular Demand Promotions Ltd groupUnderbelly Limited made £18.9m revenue and £1.6m profit in the year to 31 Mar 2026. read from filing text
Underbelly Limited’s revenue fell 2% to £18.9m in the year to 31 Mar 2026, with £1.6m profit and 30 employees. The company is classified under “performing arts” and is based in London; we hold 5 years of its filed accounts.
- Status
- Active
- Location
- London, London
- Age
- 25 yrs · since 2001
- Type
- Private Limited Company
Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 Mar 2022 | 31 Mar 2023 | 31 Mar 2024 | 31 Mar 2025 | 31 Mar 2026 |
|---|---|---|---|---|---|
| Disclosure | No P&L | No P&L | No P&L | Full P&Lread from filing text | Full P&Lread from filing text |
| Profit & loss | |||||
| Revenue (turnover) | — | — | — | £19.2m | £18.9m |
| Cost of sales | — | — | — | £16.4m | £13.4m |
| Gross profit | — | — | — | £2.9m | £5.5m |
| Operating profit | — | — | — | −£727k | £1.6m |
| Profit (best available) | — | — | — | −£727k | £1.6m |
| Employees (average) | 25 | 26 | 26 | 29 | 30 |
| Ratios | |||||
| Profit margin | — | — | — | −3.8% | 8.6% |
| Gross margin | — | — | — | 14.9% | 29.1% |
| Revenue per employee | — | — | — | £663k | £631k |
| Profit per employee | — | — | — | −£25.1k | £54.4k |
| Growth (year on year) | |||||
| Revenue growth | — | — | — | — | ▼1.5% |
| Headcount growth | — | ▲4% | 0% | ▲11.5% | ▲3.5% |
| Balance sheet — indirect signals, not revenue | |||||
| Cash at bank | £229k | £256k | £424k | £400k | £181k |
| Net assets | −£1.2m | −£3.1m | −£3.5m | −£6.9m | −£5.9m |
| Fixed assets | £2.7m | £2.6m | £2.9m | £2.6m | £2.4m |
| Current assets | £4.5m | £2.4m | £3.4m | £2.5m | £2.8m |
| Debtors | £275k | £393k | £986k | £562k | £594k |
| Source | FullAccounts · bulk data Sep 2024 | FullAccounts · bulk data Sep 2024 | FullAccounts · bulk data Oct 2025 | FullAccounts · bulk data May 2026 | FullAccounts · bulk data May 2026 |
How the business works
- Profit margin
- 8.6%
- Profit ÷ revenue.
- Gross margin
- 29.1%
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £631k
- Revenue ÷ average employees.
- Profit per employee
- £54.4k
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- 12.7%
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- —
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- 3.1%
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- —
- Now −£5.9m
- Cash at bank
- ▼55%
- Now £181k
- Headcount
- ▲3%
- Now 30
- Deferred income
- —
- Now —
- Fixed assets
- ▼9%
- Now £2.4m
Group structure
Ownership chain
- By Popular Demand Promotions Ltd (registered outside the UK register)ultimate parent75–100%
- Underbelly Limitedthis company
Bands show the share of ownership each company holds in the one below it.
Subsidiaries (1)
- Jazz Nutcracker LtdActive - Proposal to Strike offFigures not disclosed
From the Persons with Significant Control register (corporate controllers only).
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Sources
Latest figures from FullAccounts for the year to 31 Mar 2026 (profit £1.6m), from the Companies House accounts bulk data published May 2026. Spotted an error? Request a correction.
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.