David Austin Roses Limited
Registered name: DAVID AUSTIN ROSES LIMITED
Part of Higgs LLP groupDavid Austin Roses Limited made £28.5m revenue and £844k profit in the year to 31 Jul 2025.
David Austin Roses Limited’s revenue fell 5% to £28.5m in the year to 31 Jul 2025, with £844k profit and 261 employees. The company is classified under “wholesale of flowers and plants” and is based in Wolverhampton; we hold 4 years of its filed accounts.
- Status
- Active
- Location
- Wolverhampton, West Midlands
- Age
- 34 yrs · since 1992
- Type
- Private Limited Company
Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 Jul 2022 | 31 Jul 2023 | 31 Jul 2024 | 31 Jul 2025 |
|---|---|---|---|---|
| Disclosure | Full P&L | Full P&L | Full P&L | Full P&L |
| Profit & loss | ||||
| Revenue (turnover) | £28m | £26.4m | £30m | £28.5m |
| Cost of sales | £13.4m | £13.5m | £15.3m | £15.1m |
| Gross profit | £14.5m | £12.8m | £14.7m | £13.4m |
| Operating profit | £4.7m | £1.5m | £3.3m | £1.1m |
| Profit before tax | £18.6m | £959k | £3.4m | £1.2m |
| Profit after tax | £17.6m | £671k | £2.3m | £844k |
| Profit (best available) | £17.6m | £671k | £2.3m | £844k |
| Staff costs | £7.5m | £7.5m | £9m | £9.4m |
| Employees (average) | 222 | 215 | 250 | 261 |
| Ratios | ||||
| Profit margin | 62.8% | 2.5% | 7.7% | 3% |
| Gross margin | 52% | 48.7% | 48.9% | 47.1% |
| Revenue per employee | £126k | £123k | £120k | £109k |
| Profit per employee | £79.2k | £3.1k | £9.2k | £3.2k |
| Growth (year on year) | ||||
| Revenue growth | — | ▼5.7% | ▲13.7% | ▼5% |
| Profit growth | — | ▼96.2% | ▲243% | ▼63.3% |
| Headcount growth | — | ▼3.1% | ▲16.3% | ▲4.4% |
| Balance sheet — indirect signals, not revenue | ||||
| Cash at bank | £6.3m | £3.3m | £7.1m | £6.1m |
| Net assets | £19.4m | £19.6m | £19.9m | £19.8m |
| Fixed assets | £11m | £11.3m | £11.3m | £12.7m |
| Current assets | £13.2m | £12.5m | £13.6m | £12.5m |
| Debtors | £1.3m | £1.6m | £1.7m | £788k |
| Deferred income | — | £1m | £881k | — |
| Source | FullAccounts · bulk data Apr 2024 | FullAccounts · bulk data Apr 2024 | FullAccounts · bulk data May 2025 | FullAccounts · bulk data Jul 2026 |
How the business works
- Profit margin
- 3%
- Profit ÷ revenue.
- Gross margin
- 47.1%
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £109k
- Revenue ÷ average employees.
- Profit per employee
- £3.2k
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- 44.7%
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- —
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- 2.8%
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- ▼0%
- Now £19.8m
- Cash at bank
- ▼15%
- Now £6.1m
- Headcount
- ▲4%
- Now 261
- Deferred income
- —
- Now —
- Fixed assets
- ▲13%
- Now £12.7m
Group structure
Ownership chain
- Higgs LLPultimate parent75–100%
- Hison Holdings Limited75–100%
- Higgs Trust Corporation Limited75–100%
- David Austin Holdings Ltd75–100%
- David Austin Roses (Holdings) Limited75–100%
- David Austin Roses Limitedthis company
Bands show the share of ownership each company holds in the one below it.
Sister companies (3)
- D a English Roses LimitedRev. £0 · Profit £0
- David Austin Rose Nursery LimitedFigures not disclosed
- David Austin Roses Farms LimitedFigures not disclosed
From the Persons with Significant Control register (corporate controllers only).
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Sources
Latest figures from FullAccounts for the year to 31 Jul 2025 (profit £844k), from the Companies House accounts bulk data published Jul 2026. Spotted an error? Request a correction.
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.