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Company No. 02701780 · Incorporated 30 Mar 1992

David Austin Roses Limited

Registered name: DAVID AUSTIN ROSES LIMITED

Part of Higgs LLP group

David Austin Roses Limited made £28.5m revenue and £844k profit in the year to 31 Jul 2025.

David Austin Roses Limited’s revenue fell 5% to £28.5m in the year to 31 Jul 2025, with £844k profit and 261 employees. The company is classified under “wholesale of flowers and plants” and is based in Wolverhampton; we hold 4 years of its filed accounts.

Status
Active
Location
Wolverhampton, West Midlands
Age
34 yrs · since 1992
Type
Private Limited Company

Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.

Latest accounts · year to 31 Jul 2025

Key figures

Revenue
£28.5m
Growth ▼5%
Profit
£844k
Growth ▼63.3%
Profit margin
3%
Gross 47.1%
Employees
261
Change ▲4.4%
Profit / employee
£3.2k
Revenue/employee £109k
Profitable streak
4yrs
Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

4 filed years

Financial history

Multi-year financials, oldest to newest
Year to31 Jul 202231 Jul 202331 Jul 202431 Jul 2025
DisclosureFull P&LFull P&LFull P&LFull P&L
Profit & loss
Revenue (turnover)£28m£26.4m£30m£28.5m
Cost of sales£13.4m£13.5m£15.3m£15.1m
Gross profit£14.5m£12.8m£14.7m£13.4m
Operating profit£4.7m£1.5m£3.3m£1.1m
Profit before tax£18.6m£959k£3.4m£1.2m
Profit after tax£17.6m£671k£2.3m£844k
Profit (best available)£17.6m£671k£2.3m£844k
Staff costs£7.5m£7.5m£9m£9.4m
Employees (average)222215250261
Ratios
Profit margin62.8%2.5%7.7%3%
Gross margin52%48.7%48.9%47.1%
Revenue per employee£126k£123k£120k£109k
Profit per employee£79.2k£3.1k£9.2k£3.2k
Growth (year on year)
Revenue growth—▼5.7%▲13.7%▼5%
Profit growth—▼96.2%▲243%▼63.3%
Headcount growth—▼3.1%▲16.3%▲4.4%
Balance sheet — indirect signals, not revenue
Cash at bank£6.3m£3.3m£7.1m£6.1m
Net assets£19.4m£19.6m£19.9m£19.8m
Fixed assets£11m£11.3m£11.3m£12.7m
Current assets£13.2m£12.5m£13.6m£12.5m
Debtors£1.3m£1.6m£1.7m£788k
Deferred income—£1m£881k—
SourceFullAccounts · bulk data Apr 2024FullAccounts · bulk data Apr 2024FullAccounts · bulk data May 2025FullAccounts · bulk data Jul 2026
Derived from the latest filing

How the business works

Profit margin
3%
Profit ÷ revenue.
Gross margin
47.1%
Gross profit ÷ revenue. High for software and services.
Revenue per employee
£109k
Revenue ÷ average employees.
Profit per employee
£3.2k
Profit ÷ average employees.
Cash conversion
—
Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue
44.7%
Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue
—
Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue
2.8%
Money owed by customers. Low = customers pay quickly.
Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets
▼0%
Now £19.8m
Cash at bank
▼15%
Now £6.1m
Headcount
▲4%
Now 261
Deferred income
—
Now —
Fixed assets
▲13%
Now £12.7m
Corporate ownership

Group structure

Ownership chain

  1. Higgs LLPultimate parent75–100%
  2. Hison Holdings Limited75–100%
  3. Higgs Trust Corporation Limited75–100%
  4. David Austin Holdings Ltd75–100%
  5. David Austin Roses (Holdings) Limited75–100%
  6. David Austin Roses Limitedthis company

Bands show the share of ownership each company holds in the one below it.

Sister companies (3)

From the Persons with Significant Control register (corporate controllers only).

Same industry, similar size

Similar profitable businesses

Industry benchmarks →

Sources

Latest figures from FullAccounts for the year to 31 Jul 2025 (profit £844k), from the Companies House accounts bulk data published Jul 2026. Spotted an error? Request a correction.

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.