How much does Heronston Investments Limited make?

Heronston Investments Limited reported revenue of £3m and a loss of £260k in the year to 31 Dec 2025, according to its accounts filed at Companies House.

How many employees does Heronston Investments Limited have?

Heronston Investments Limited reported an average of 72 employees in the year to 31 Dec 2025.

Is Heronston Investments Limited profitable?

No — Heronston Investments Limited reported a loss of £260k in the year to 31 Dec 2025.

Company No. 02414954 · Incorporated 18 Aug 1989

Heronston Investments Limited

Registered name: HERONSTON INVESTMENTS LIMITED

Part of Shallan (UK) Limited group

Heronston Investments Limited made £3m revenue and a £260k loss in the year to 31 Dec 2025. read from filing text

Heronston Investments Limited’s revenue grew 4% to £3m in the year to 31 Dec 2025, with a loss of £260k and 72 employees. The company is classified under “hotels and similar accommodation” and is based in London; we hold 5 years of its filed accounts.

Full P&L filedSection I · Accommodation and food servicesSIC 55100Hotels and similar accommodation

Status: Active
Location: London, London
Age: 37 yrs · since 1989
Type: Private Limited Company

Pass-through vehicle. This looks like a holding, staffing or umbrella company. Its revenue and profit may largely pass through to or from other entities, so the figures may not reflect a standalone operating business. It is excluded from our opportunity lists.

Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently. From the filing: “The parent company of Heronston Investments Limited is Primedeck Limited.”

Latest accounts · year to 31 Dec 2025

Key figures

Doing more with less

Revenue

£3m

Growth ▲4%

Profit

−£260k

Growth —

Profit margin

−8.7%

Gross 54.3%

Employees

Change ▼5.3%

Profit / employee

−£3.6k

Revenue/employee £41.6k

Profitable streak

0yrs

Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

5 filed years

Financial history

Multi-year financials, oldest to newest
Year to	31 Dec 2021	31 Dec 2022	31 Dec 2023	31 Dec 2024	31 Dec 2025
Disclosure	Profit only	Profit only	Profit only	Full P&Lread from filing text	Full P&Lread from filing text
Profit & loss
Revenue (turnover)	—	—	—	£2.9m	£3m
Cost of sales	—	—	—	£1.3m	£1.4m
Gross profit	—	—	—	£1.6m	£1.6m
Operating profit	—	—	—	−£104k	−£74.8k
Profit before tax	—	—	—	−£424k	−£287k
Profit after tax	−£167k	−£507k	−£31.3k	−£399k	−£260k
Profit (best available)	−£167k	−£507k	−£31.3k	−£399k	−£260k
Staff costs	—	—	—	£1.1m	£1.2m
Employees (average)	46	69	72	76	72
Ratios
Profit margin	—	—	—	−13.9%	−8.7%
Gross margin	—	—	—	54.9%	54.3%
Revenue per employee	—	—	—	£37.9k	£41.6k
Profit per employee	−£3.6k	−£7.3k	−£435	−£5.3k	−£3.6k
Growth (year on year)
Revenue growth	—	—	—	—	▲4%
Headcount growth	—	▲50%	▲4.3%	▲5.6%	▼5.3%
Balance sheet — indirect signals, not revenue
Cash at bank	£1.1m	£813k	£219k	£333k	£68.6k
Net assets	£60.3k	−£447k	−£478k	£123k	£852k
Fixed assets	£5.5m	£5.6m	£5.5m	£5.3m	£5.1m
Current assets	£1.3m	£971k	£626k	£444k	£164k
Debtors	£94.1k	£100k	£81.6k	£46.9k	£33.1k
Deferred income	£6k	£5.6k	—	£50.9k	£115k
Source	FullAccounts · bulk data Dec 2023	FullAccounts · bulk data Dec 2023	FullAccounts · bulk data Dec 2024	FullAccounts · bulk data Dec 2025	FullAccounts · bulk data Sep 2026

Derived from the latest filing

How the business works

Profit margin: −8.7%; Profit ÷ revenue.
Gross margin: 54.3%; Gross profit ÷ revenue. High for software and services.
Revenue per employee: £41.6k; Revenue ÷ average employees.
Profit per employee: −£3.6k; Profit ÷ average employees.
Cash conversion: —; Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue: 170.5%; Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue: 3.9%; Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue: 1.1%; Money owed by customers. Low = customers pay quickly.

Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets: ▲593%; Now £852k
Cash at bank: ▼79%; Now £68.6k
Headcount: ▼5%; Now 72
Deferred income: ▲127%; Now £115k
Fixed assets: ▼4%; Now £5.1m

Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.

Corporate ownership

Group structure

Ownership chain

Shallan (UK) Limitedultimate parent75–100%
Primedeck Limited75–100%
Heronston Investments Limitedthis company

Bands show the share of ownership each company holds in the one below it.

Subsidiaries (1)

Alpencliff LimitedFigures not disclosed

From the Persons with Significant Control register (corporate controllers only).

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Sources

Companies House profile Filing history & original accounts

Latest figures from FullAccounts for the year to 31 Dec 2025 (profit −£260k), from the Companies House accounts bulk data published Sep 2026. Spotted an error? Request a correction.

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.