Rabbits Vehicle Hire Limited
Registered name: RABBITS VEHICLE HIRE LIMITED
Part of Silver Rabbits Limited groupRabbits Vehicle Hire Limited made £15.3m revenue and £1.5m profit in the year to 28 Feb 2025. read from filing text
Rabbits Vehicle Hire Limited’s revenue grew 10% to £15.3m in the year to 28 Feb 2025, with £1.5m profit and 38 employees. The company is classified under “renting and leasing of cars and light motor vehicles” and is based in Reading; we hold 3 years of its filed accounts.
- Status
- Active
- Location
- Reading, South East
- Age
- 37 yrs · since 1989
- Type
- Private Limited Company
Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 28 Feb 2023 | 29 Feb 2024 | 28 Feb 2025 |
|---|---|---|---|
| Disclosure | Full P&L | Full P&L | Full P&Lread from filing text |
| Profit & loss | |||
| Revenue (turnover) | £10.7m | £14m | £15.3m |
| Cost of sales | £7m | £9m | £10.4m |
| Gross profit | £3.7m | £4.9m | £5m |
| Operating profit | £2.4m | £3.2m | £3m |
| Profit before tax | £2.2m | £2.5m | £2.1m |
| Profit after tax | £1.6m | £1.9m | £1.5m |
| Profit (best available) | £1.6m | £1.9m | £1.5m |
| Staff costs | £940k | £1.2m | £1.4m |
| Employees (average) | 31 | 35 | 38 |
| Ratios | |||
| Profit margin | 15.1% | 13.3% | 9.7% |
| Gross margin | 34.6% | 35.3% | 32.5% |
| Revenue per employee | £346k | £399k | £404k |
| Profit per employee | £52.1k | £53k | £39.2k |
| Cash conversion | −427.3% | −187.6% | −242.8% |
| Growth (year on year) | |||
| Revenue growth | — | ▲30.4% | ▲9.8% |
| Profit growth | — | ▲14.8% | ▼19.5% |
| Headcount growth | — | ▲12.9% | ▲8.6% |
| Balance sheet — indirect signals, not revenue | |||
| Cash at bank | £724k | £941k | £446k |
| Net assets | £3.5m | £5.2m | £6.5m |
| Fixed assets | £9.9m | £14.9m | £16.2m |
| Current assets | £3.6m | £4m | £3.7m |
| Debtors | £2.1m | £2m | £2.3m |
| Deferred income | £254k | £133k | £184k |
| Cash from operations | −£10.5m | −£6m | −£7.3m |
| Source | FullAccounts · bulk data Nov 2024 | FullAccounts · bulk data Nov 2024 | FullAccounts · bulk data Nov 2025 |
How the business works
- Profit margin
- 9.7%
- Profit ÷ revenue.
- Gross margin
- 32.5%
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £404k
- Revenue ÷ average employees.
- Profit per employee
- £39.2k
- Profit ÷ average employees.
- Cash conversion
- −242.8%
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- 105.4%
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- 1.2%
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- 15.3%
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- ▲25%
- Now £6.5m
- Cash at bank
- ▼53%
- Now £446k
- Headcount
- ▲9%
- Now 38
- Deferred income
- ▲38%
- Now £184k
- Fixed assets
- ▲9%
- Now £16.2m
Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.
Group structure
Ownership chain
- Silver Rabbits Limitedultimate parent75–100%
- Rabbits Vehicle Hire Limitedthis company
Bands show the share of ownership each company holds in the one below it.
From the Persons with Significant Control register (corporate controllers only).
Similar profitable businesses
- Knowles Associates-Total Fleet Management LimitedColchester · Renting and leasing of cars and light motor vehicles
- Revenue
- £12.5m
- Profit
- £3.3m
- Staff
- 68
- Leasing Options LimitedWorsley · Renting and leasing of cars and light motor vehicles
- Revenue
- £20m
- Profit
- £4.8m
- Staff
- 87
- Autohorn Fleet Services LimitedYork · Renting and leasing of cars and light motor vehicles
- Revenue
- £20.5m
- Profit
- £164k
- Staff
- 57
- Fod Mobility UK LimitedShipley · Renting and leasing of cars and light motor vehicles
- Revenue
- £11.4m
- Profit
- £4.2m
- Staff
- 42
- Autoxp LimitedChipping Warden · Renting and leasing of cars and light motor vehicles
- Revenue
- £20.7m
- Profit
- £1.8m
- Staff
- 220
- Long Marsh LimitedWellingborough · Renting and leasing of cars and light motor vehicles
- Revenue
- £11.1m
- Profit
- £102k
- Staff
- 46
Sources
Latest figures from FullAccounts for the year to 28 Feb 2025 (profit £1.5m), from the Companies House accounts bulk data published Nov 2025. Spotted an error? Request a correction.
Updated from Companies House on 24 Oct 2026
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.