Ideal Caravan Sales Limited
Registered name: IDEAL CARAVAN SALES LIMITED
Part of Luxihomes Limited groupIdeal Caravan Sales Limited made £8.5m revenue and a £152k loss in the year to 31 Dec 2024.
Ideal Caravan Sales Limited’s revenue fell 36% to £8.5m in the year to 31 Dec 2024, with a loss of £152k and 20 employees. The company is classified under “sale of new cars and light motor vehicles” and is based in Durham; we hold 3 years of its filed accounts.
- Status
- Active
- Location
- Durham, North East
- Age
- 54 yrs · since 1972
- Type
- Private Limited Company
Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently. From the filing: “During the year there was no overall controlling party. On 4 April 2025 the share capital was acquired by Luxihomes Limited.”
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 Dec 2022 | 31 Dec 2023 | 31 Dec 2024 |
|---|---|---|---|
| Disclosure | Full P&L | Full P&L | Full P&L |
| Profit & loss | |||
| Revenue (turnover) | £14.9m | £13.3m | £8.5m |
| Cost of sales | £13.1m | £11.9m | £7.8m |
| Gross profit | £1.9m | £1.5m | £731k |
| Operating profit | £953k | £480k | −£232k |
| Profit before tax | £957k | £521k | −£193k |
| Profit after tax | £774k | £380k | −£152k |
| Profit (best available) | £774k | £380k | −£152k |
| Staff costs | £1m | £1m | £993k |
| Employees (average) | 22 | 22 | 20 |
| Ratios | |||
| Profit margin | 5.2% | 2.9% | −1.8% |
| Gross margin | 12.4% | 10.9% | 8.6% |
| Revenue per employee | £677k | £606k | £427k |
| Profit per employee | £35.2k | £17.3k | −£7.6k |
| Cash conversion | 108.8% | −180.1% | — |
| Growth (year on year) | |||
| Revenue growth | — | ▼10.5% | ▼35.9% |
| Profit growth | — | ▼50.8% | ▼140.1% |
| Headcount growth | — | 0% | ▼9.1% |
| Balance sheet — indirect signals, not revenue | |||
| Cash at bank | £3.3m | £2m | £1.1m |
| Net assets | £4.2m | £4.4m | £4.2m |
| Fixed assets | £261k | £271k | £249k |
| Current assets | £10.5m | £10.7m | £5.5m |
| Debtors | £4m | £3m | £1.3m |
| Cash from operations | £1m | −£865k | −£737k |
| Source | FullAccounts · bulk data Sep 2024 | FullAccounts · bulk data Sep 2024 | FullAccounts · bulk data Jun 2025 |
How the business works
- Profit margin
- −1.8%
- Profit ÷ revenue.
- Gross margin
- 8.6%
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £427k
- Revenue ÷ average employees.
- Profit per employee
- −£7.6k
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- 2.9%
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- —
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- 14.8%
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- ▼4%
- Now £4.2m
- Cash at bank
- ▼43%
- Now £1.1m
- Headcount
- ▼9%
- Now 20
- Deferred income
- —
- Now —
- Fixed assets
- ▼8%
- Now £249k
Group structure
Ownership chain
- Luxihomes Limitedultimate parent75–100%
- Ideal Caravan Sales Limitedthis company
Bands show the share of ownership each company holds in the one below it.
Sister companies (3)
- Flowery Dell LimitedFigures not disclosed
- North Lakes LimitedFigures not disclosed
- Yorkshire Holiday Homes LimitedFigures not disclosed
From the Persons with Significant Control register (corporate controllers only).
Similar profitable businesses
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- Profit
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- Kerr and Smith (Cumnock) LimitedCumnock · Sale of new cars and light motor vehicles
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Sources
Latest figures from FullAccounts for the year to 31 Dec 2024 (profit −£152k), from the Companies House accounts bulk data published Jun 2025. Spotted an error? Request a correction.
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.