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Company No. 00567166 · Incorporated 6 Jun 1956

George Pragnell Limited

Registered name: GEORGE PRAGNELL LIMITED

George Pragnell Limited made £101m revenue and £5.7m profit in the year to 31 May 2025.

George Pragnell Limited’s revenue grew 6% to £101m in the year to 31 May 2025, with £5.7m profit and 129 employees. The company is classified under “retail sale of watches and jewellery in specialised stores” and is based in Stratford-Upon-Avon; we hold 2 years of its filed accounts.

Status
Active
Location
Stratford-Upon-Avon, West Midlands
Age
70 yrs · since 1956
Type
Private Limited Company
Latest accounts · year to 31 May 2025

Key figures

IndependentCash flow filed
Revenue
£101m
Growth ▲6.5%
Profit
£5.7m
Growth ▼61.1%
Profit margin
5.7%
Gross 20%
Employees
129
Change ▲0.8%
Profit / employee
£44.3k
Revenue/employee £779k
Profitable streak
2yrs
Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

2 filed years

Financial history

Multi-year financials, oldest to newest
Year to31 May 202431 May 2025
DisclosureFull P&LFull P&L
Profit & loss
Revenue (turnover)£94.4m£101m
Cost of sales£74.9m£80.5m
Gross profit£19.5m£20.1m
Operating profit£9m£8m
Profit before tax£9.3m£8.4m
Profit after tax£14.7m£5.7m
Profit (best available)£14.7m£5.7m
Staff costs£11.8m£12.4m
Employees (average)128129
Ratios
Profit margin15.6%5.7%
Gross margin20.7%20%
Revenue per employee£737k£779k
Profit per employee£115k£44.3k
Cash conversion123.4%47.6%
Growth (year on year)
Revenue growth—▲6.5%
Profit growth—▼61.1%
Headcount growth—▲0.8%
Balance sheet — indirect signals, not revenue
Cash at bank£7.5m£3.5m
Net assets£53.9m£59.4m
Fixed assets£18.4m£21.5m
Current assets£55.7m£53.4m
Debtors£1m£630k
Deferred income£2.2m£2.2m
Cash from operations£11.1m£3.8m
SourceFullAccounts · bulk data Dec 2025FullAccounts · bulk data Dec 2025
Derived from the latest filing

How the business works

Profit margin
5.7%
Profit ÷ revenue.
Gross margin
20%
Gross profit ÷ revenue. High for software and services.
Revenue per employee
£779k
Revenue ÷ average employees.
Profit per employee
£44.3k
Profit ÷ average employees.
Cash conversion
47.6%
Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue
21.4%
Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue
2.2%
Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue
0.6%
Money owed by customers. Low = customers pay quickly.
Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets
▲10%
Now £59.4m
Cash at bank
▼53%
Now £3.5m
Headcount
▲1%
Now 129
Deferred income
▼1%
Now £2.2m
Fixed assets
▲17%
Now £21.5m

Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.

Corporate ownership

Group structure

Subsidiaries (4)

From the Persons with Significant Control register (corporate controllers only).

Same industry, similar size

Similar profitable businesses

Industry benchmarks →

Sources

Latest figures from FullAccounts for the year to 31 May 2025 (profit £5.7m), from the Companies House accounts bulk data published Dec 2025. Spotted an error? Request a correction.

Updated from Companies House on 11 Oct 2026

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.