Incorporated Society of British Advertisers Limited
Registered name: INCORPORATED SOCIETY OF BRITISH ADVERTISERS LIMITED
Incorporated Society of British Advertisers Limited made £24.9m revenue and £170k profit in the year to 31 Mar 2025. read from filing text
Incorporated Society of British Advertisers Limited’s revenue grew 13% to £24.9m in the year to 31 Mar 2025, with £170k profit and 21 employees. The company is classified under “activities of business and employers membership organizations” and is based in London; we hold 3 years of its filed accounts.
- Status
- Active
- Location
- London, London
- Age
- 125 yrs · since 1900
- Type
- PRI/LTD BY GUAR/NSC (Private, limited by guarantee, no share capital)
Non-profit. It is limited by guarantee (typically an association, club or management company), so it isn't run for profit. It is excluded from our opportunity lists.
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 Mar 2023 | 31 Mar 2024 | 31 Mar 2025 |
|---|---|---|---|
| Disclosure | Full P&Lread from filing text | Full P&Lread from filing text | Full P&Lread from filing text |
| Profit & loss | |||
| Revenue (turnover) | £14.8m | £22.1m | £24.9m |
| Cost of sales | £11.6m | £18.6m | £21.2m |
| Gross profit | £3.2m | £3.5m | £3.8m |
| Operating profit | £16.9k | £190k | £202k |
| Profit before tax | £748 | £216k | £257k |
| Profit after tax | −£5.9k | £182k | £170k |
| Profit (best available) | −£5.9k | £182k | £170k |
| Staff costs | £2.1m | £2.3m | £2.4m |
| Employees (average) | — | 22 | 21 |
| Ratios | |||
| Profit margin | 0% | 0.8% | 0.7% |
| Gross margin | 21.9% | 15.9% | 15.1% |
| Revenue per employee | — | £1m | £1.2m |
| Profit per employee | — | £8.3k | £8.1k |
| Cash conversion | −3232% | — | — |
| Growth (year on year) | |||
| Revenue growth | — | ▲49% | ▲13% |
| Profit growth | — | — | ▼6.3% |
| Headcount growth | — | — | ▼4.5% |
| Balance sheet — indirect signals, not revenue | |||
| Cash at bank | £3m | £6.6m | £3.1m |
| Net assets | £537k | £719k | £889k |
| Fixed assets | £855k | £776k | £866k |
| Current assets | £7m | £9.9m | £7m |
| Debtors | £2.5m | £1.7m | £3.3m |
| Deferred income | £5.3m | £5.2m | £3m |
| Cash from operations | −£547k | — | — |
| Source | FullAccounts · bulk data Aug 2024 | FullAccounts · bulk data Aug 2024 | FullAccounts · bulk data Jul 2025 |
How the business works
- Profit margin
- 0.7%
- Profit ÷ revenue.
- Gross margin
- 15.1%
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £1.2m
- Revenue ÷ average employees.
- Profit per employee
- £8.1k
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- 3.5%
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- 12.2%
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- 13%
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- ▲24%
- Now £889k
- Cash at bank
- ▼53%
- Now £3.1m
- Headcount
- ▼5%
- Now 21
- Deferred income
- ▼42%
- Now £3m
- Fixed assets
- ▲12%
- Now £866k
Group structure
Subsidiaries (1)
- Origin Media Measurement LimitedFigures not disclosed
From the Persons with Significant Control register (corporate controllers only).
Sources
Latest figures from FullAccounts for the year to 31 Mar 2025 (profit £170k), from the Companies House accounts bulk data published Jul 2025. Spotted an error? Request a correction.
Updated from Companies House on 15 Oct 2026
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.